Product Marketing Director for Enterprise Cybersecurity Solutions
4 weeks ago
Company Overview
Coatue Management L.L.C. is a leading investment firm that partners with innovative companies to drive growth and success.
About the Role
We are seeking an experienced Product Marketing Director to join our team and lead the development of marketing strategies for our enterprise cybersecurity solutions.
Job Description
The Product Marketing Director will be responsible for creating and executing market-driven product messaging, positioning, and go-to-market plans to drive business growth and revenue expansion.
This role requires a strong background in technical product marketing, with experience in developing and delivering technical content, value proposition statements, and sales enablement materials.
The ideal candidate will have a deep understanding of the enterprise cybersecurity market, including application security products and DevOps/DevSecOps practices.
Key Responsibilities:
- Develop and execute market-driven product messaging and positioning strategies to drive business growth and revenue expansion.
- Create and deliver technical content, value proposition statements, and sales enablement materials to support sales teams and drive customer adoption.
- Collaborate with cross-functional teams, including product management, sales engineering, and customer success, to develop comprehensive customer journeys and engagement programs.
- Analyze market trends and competitor activity to inform product marketing strategies and optimize go-to-market plans.
- Leverage data and analytics to measure the effectiveness of product marketing campaigns and adjust strategies accordingly.
Requirements and Qualifications:
- 10+ years of experience in technical product marketing, preferably in the enterprise cybersecurity space.
- Proven track record of developing and delivering successful product marketing campaigns that drive business growth and revenue expansion.
- Strong analytical and problem-solving skills, with ability to collect and analyze data to inform product marketing strategies.
- Excellent communication and collaboration skills, with ability to work effectively with cross-functional teams.
Salary: $180,000 - $220,000 per year, depending on experience and qualifications.
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