Marketing Technology Manager
1 month ago
We are seeking a highly motivated and experienced Marketing Technology Manager to join our Technology team at Tailored Brands Inc. As a key member of our team, you will be responsible for identifying and evaluating new Martech and Adtech technologies to improve customer engagement, retention, and lead generation.
Key Responsibilities:
- Identify and evaluate new Martech and Adtech technologies to improve customer engagement, retention, and lead generation.
- Manage and implement marketing platforms such as email marketing platforms, Campaign management, ESP's, SMS, Loyalty, Personalization, DAM, PAM, GTM platforms.
- Enable and manage integrations with adtech platforms such as affiliates, social media, video, Ad exchange, DSP.
- Collaborate with cross-functional teams to ensure that technology solutions are aligned with overall business goals.
- Design and implement marketing technology strategies and workflows to optimize the customer journey.
- Stay up to date on industry trends and best practices in digital marketing and incorporating them into the company's strategy.
- Manage a team of permanent employees and consultants.
- Mentor the teams and empower them to be successful.
- Do Quarterly reviews of the employees, set and monitor the goals.
- Responsible for implementation of projects.
- Responsible for vendor negotiations and looking for cost saving opportunities.
- Manage and train marketing teams on the use of marketing technology tools.
- Monitor and analyze data from marketing technology tools to measure and improve performance.
- Stay up to date on industry trends and best practices in marketing technology and incorporating them into the company's strategy.
- Manage and optimize the marketing technology budget.
- Provide and maintain technical documentation, training, and support to ensure that all stakeholders are able to use the marketing technology effectively.
- Software and Consulting vendor management.
- Work with business partners on prioritizing the work streams and establish repeatable framework.
- Able to manage multimillion dollar and multiyear IT programs.
Requirements:
- Bachelor's Degree or greater in Computer Science or related field.
- Must have managed big teams and be able to multitask effectively.
- Experience with personalization platforms.
- 7+ years experience in implementing customer communication channels such as Email, SMS.
- 7+ years experience building and leading high-performing technology teams.
- Exceptional communication skills with both technical and business partners.
- Exceptional analytical and critical thinking skills.
- Integration of various marketing and advertising tools (e.g., CRM, automation platforms, DSPs, DMPs, CDPs) into a cohesive system.
- Must have thorough understanding on Campaign life cycles and should have extensively managed solutions for digital campaign management.
- Experience in dealing multiyear multimillion-dollar programs with multiple vendors.
- High intellectual curiosity and work ethic.
About Us:
Tailored Brands Inc is North America's leading specialty retailer of menswear, famous for world-class customer service and unique offerings like tailoring and custom suits. We are best known by our brands, including Men's Wearhouse, Jos. A. Bank, K&G Fashion Superstore, and Moores Clothing for Men in Canada.
Benefits:
- This role is eligible for health, dental and vision insurance, prescription drug, retirement savings (401k, employer-funded retirement plans, deferred compensation, and other defined-benefit or defined-contribution), life insurance, accident and disability, paid time off for sick leave, vacation (80 hours per year), bereavement, jury duty, holidays (9 days per year), wellbeing program, commuter, adoption assistance, legal services, and employee merchandise discounts.
Work-Life Balance:
- We understand the demands of work, school, family, and personal responsibilities. Through our work-life resources and programs we offer services for every stage of life to help you manage the day-to-day needs.
Salary:
This role is eligible for a salary range of $133,500-180,900. This salary range is specific to Colorado, New York, California, and Washington, and may differ in other locations. We take into consideration an individual's skills, background, and experience in determining final salary. Other compensation may include a 12% Annual Incentive Plan (AIP) bonus paid out according to policy.
Work Environment, Physical & Mental Demands:
- Ability to sit and work at a computer keyboard for extended periods of time.
- Ability to stoop, kneel, bend at the waist, and reach daily.
- Able to lift and move up to 25 pounds occasionally.
- Must utilize visual acuity, speech and hearing, hand and eye coordination and manual dexterity necessary to operate a computer and office equipment.
- Hours regularly 40 hours per week, as work dictates, from a hybrid office location near our Dublin, CA or Houston, TX Corporate Offices.
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