Data-Driven Marketing Strategist

3 weeks ago


New York, New York, United States PayPal Full time

Join Our Team

We are seeking a talented Senior Marketing Analytics Specialist to join our team at PayPal. As a key member of our organization, you will develop and implement advanced statistical models and machine learning algorithms to drive business-critical insights and decision-making.

Key Responsibilities

  • Develop and implement marketing mix models to forecast marketing performance
  • Provide data-driven insights and optimization scenarios based on our MMM solution
  • Collaborate with marketing teams to translate business questions and objectives into analytical frameworks

Requirements

  • MS/PhD in Statistics, Mathematics, or related field
  • 5+ years of experience in marketing performance modeling and optimization, including marketing mix modeling
  • Advanced knowledge of statistical techniques, particularly regression analysis and time series modeling

Benefits

We offer a competitive salary range of $84,500 - $204,600 per year, depending on location and experience. Additionally, we provide a comprehensive benefits package, including flexible work environment, employee stock options, health and life insurance, and more. Visit www.paypalbenefits.com to learn more.



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