Digital Marketing Strategist
4 days ago
We are looking for a highly creative and proactive Digital Marketing Manager to join our team at BOARD Deutschland GmbH.
About the Role:
As a Digital Marketing Manager, you will be responsible for setting up, implementing, and managing our overall digital marketing strategy. This includes developing and implementing comprehensive digital media strategies in collaboration with the global integrated marketing team to support brand awareness, lead generation, and customer retention.
Key Responsibilities:
- Develop and implement digital advertising campaigns across various platforms including Google, LinkedIn, Demandbase, Stack Adapt, and others.
- Collaborate with the content team to produce high-quality, engaging content tailored to our target audience.
- Work with other members of the marketing team to localize strategies that align with business goals.
- Analyze and report on the performance of digital campaigns, using data-driven insights to refine strategies and improve ROI.
- Stay updated on industry trends, emerging technologies, and best practices in digital marketing and B2B software to ensure our strategies remain innovative and effective.
- Establish and manage relationships with advertising agencies or other outside vendors that help create content for digital campaigns.
Requirements:
- Proven experience as a Digital Marketing professional, developing and implementing digital marketing strategies.
- In-depth knowledge of different digital marketing channels.
- Good knowledge and experience with online marketing tools and best practices.
- Proven hands-on experience with SEO, Google Analytics, and CRM software.
- Basic knowledge of web design procedures.
- Critical thinker and problem-solving skills.
- Team player with great interpersonal and communication skills.
- Academic Background in Marketing, Digital technologies, or similar relevant field.
Salary: The estimated salary for this position is €60,000 - €80,000 per year, depending on qualifications and experience.
About Us: BOARD Deutschland GmbH is an equal opportunity employer and is committed to a diverse and inclusive workforce. We believe in the added value of diversity, inclusion, and belonging. We foster a working environment in which all people are respected and valued for all aspects that make them unique. We hire you for who you are, and we want you to bring your true self to work every day.
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