Digital Advertising Operations Manager

4 weeks ago


Los Angeles, California, United States Sinclair Inc. Full time

This role is responsible for managing the day-to-day requirements related to our digital ad operations, reporting, and yield optimization efforts with a team of specialists in ad platforms, revenue products, and trafficking operations. The ideal candidate is a strong leader with experience managing a campaign management and analyst team, having a solid ad tech and ad ops background with a focus in direct sold campaigns across local, regional, and national channels.

The successful candidate will be responsible for trafficking and reporting on digital campaigns, troubleshooting advertising delivery, and managing inventory. They will also work directly with the Dir of Tech Ops on strategy to ensure best outcomes and performance for overall platform, campaigns, and team members. Additionally, they will successfully manage a team of digital operations traffickers, providing direction and problem-solving support, coaching the team to work thoughtfully, independently, and productively.

The ideal candidate will have 5+ years of experience in managing, trafficking, and planning digital media, proficiency in basic HTML, data structures, JavaScript, HTTP Request, and Advanced MS and Excel. They will also have deep knowledge of publisher side ad serving (DFP/GAM) as well as SSAI, experience across all digital IAB ad formats Video (pre-roll/mid-roll) Display, and thorough knowledge of analytics platforms (GA360, Adobe Analytics, LookerStudio).

This role requires a strong analytical mindset and process-oriented approach to help make all the ad ops pieces fit in the larger puzzle across all networks and teams. The successful candidate will be able to work independently and in a team environment, handling multiple tasks with shifting priorities, and have strong written and verbal communication skills to communicate complex ideas clearly and concisely to audiences with varying levels of understanding.

The base salary compensation range for this role is $125,000 to $150,000. Final compensation for this role will be determined by various factors such as a candidate's relevant work experience, skills, certifications, and geographic location.

Diamond Sports Group, an independently-managed and unconsolidated subsidiary of Sinclair Broadcast Group, Inc., is proud to be an Equal Opportunity Employer.

About us:

Diamond Sports Group LLC, an independently-managed and unconsolidated subsidiary of Sinclair Broadcast Group, Inc., owns the Bally Sports Regional Sports Networks (RSNs), the nation's leading provider of local sports. Its 19 owned-and-operated RSNs include Bally Sports Arizona, Bally Sports Detroit, Bally Sports Florida, Bally Sports Great Lakes, Bally Sports Indiana, Bally Sports Kansas City, Bally Sports Midwest, Bally Sports New Orleans, Bally Sports North, Bally Sports Ohio, Bally Sports Oklahoma, Bally Sports SoCal, Bally Sports South, Bally Sports Southeast, Bally Sports Southwest, Bally Sports Sun, Bally Sports West, and Bally Sports Wisconsin. The Bally Sports RSNs serve as the TV home to more than half of all MLB, NHL, and NBA teams based in the United States. Diamond Sports Group also has a joint venture in Marquee, the home of the Chicago Cubs, and a minority interest in the YES Network, the local destination for the New York Yankees and Brooklyn Nets. Diamond RSNs produce approximately 5,000 live local professional telecasts each year in addition to a wide variety of locally produced sports events and programs each year.



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