Demand Generation Strategist

1 week ago


New York, New York, United States Abridge Al, Inc Full time
About the Role

We are looking for a talented Demand Generation Marketing Manager to join our team at Abridge Al, Inc. This is a unique opportunity to work with a trailblazing organization that is powering deeper understanding in healthcare through AI.

The successful candidate will be responsible for leading multi-channel demand generation campaigns, partnering with CRM teams to design targeted campaigns, and collaborating with the events team to drive attendance, awareness, and engagement for industry events.

The estimated salary for this position is $140,000 - $200,000 per year, depending on experience and location.

Key Responsibilities
  • Develop and execute multi-channel demand generation strategies that drive targeted campaigns and engage key prospects
  • Collaborate with CRM teams to design and implement personalized campaigns that maximize relevance for key prospects
  • Work closely with the events team to drive attendance, awareness, and engagement for industry events, aligning these efforts with demand generation goals
Requirements
  • 6-8 years of experience in demand generation or marketing
  • Proven success in creating and executing targeted ABM campaigns focused on specific ICPs and personas, in partnership with CRM and outbound teams
  • Strong project management and organizational skills, with a demonstrated ability to manage multiple, cross-functional campaigns
  • Excellent communication skills and experience collaborating with internal teams and external partners
  • Proficiency in marketing automation, CRM tools, and analytics platforms to effectively track, optimize, and report on campaign performance


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