Marketing Strategist

1 day ago

Reno, Nevada, United States Percepta House Full time
Job Title: Marketing Strategist

Job Summary:

We are seeking a highly skilled Marketing Strategist to drive business growth through innovative marketing solutions. The ideal candidate will develop and execute comprehensive marketing strategies, leveraging market trends, customer insights, and competitive analysis to deliver impactful campaigns across multiple channels.

Key Responsibilities:
  • Strategic Planning: Create and implement marketing strategies aligned with business objectives, focusing on both short-term campaigns and long-term growth.
  • Campaign Development: Design and oversee the execution of marketing campaigns across digital, social, email, and traditional channels, ensuring consistency with brand messaging and objectives.
  • Performance Monitoring: Track and analyze the performance of marketing initiatives using tools like Google Analytics, CRM platforms, and social media analytics. Make recommendations for optimization.
  • Collaboration with Sales: Work closely with sales teams to align marketing strategies with sales goals, ensuring a cohesive customer journey.
  • Budget Management: Allocate marketing budgets efficiently, tracking spending and maximizing ROI for all campaigns.
  • Brand Management: Maintain brand integrity across all marketing initiatives and communications.
  • Trend Identification: Stay up-to-date with the latest marketing trends, tools, and platforms, identifying new opportunities for innovation and growth.
Qualifications:
  • Marketing Expertise: Strong understanding of current marketing trends, SEO, PPC, and social media strategies.
  • Analytics Proficiency: Proficiency with analytics platforms (e.g., Google Analytics, HubSpot, Salesforce).
  • Communication Skills: Excellent communication, project management, and organizational skills.
  • Creative Thinking: Creative thinker with a data-driven mindset.
  • Collaboration: Ability to work collaboratively across departments and manage multiple projects simultaneously.

Job Posted by Percepta House

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