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Field Marketing Specialist

2 months ago

Gainesville, Florida, United States Boston Scientific Full time
About the Role

The Field Marketing Specialist is a key position that drives Therapy Awareness programs for pipeline growth within an assigned market. This role ensures the region stays up-to-date with the latest products, tools, and program delivery with physicians and patients. Field Marketing Specialists collaborate cross-functionally with internal and external contacts to leverage solution tools to drive efficient patient and customer awareness.

Responsibilities
  • Develop and cultivate long-term customer relationships in targeted accounts
  • Act as a subject matter expert to sales teams for pain franchise field marketing programs
  • Expand referral market awareness based on market data
  • Proactively generate and nurture independent leads to fill the patient funnel for assigned accounts
  • Drive adoption of digital insights in assigned accounts
  • Plan, organize, and prioritize daily work routines to meet established schedules
  • Cultivate a wide range of internal business relationships and external networks to facilitate task completion
  • Drive customized Patient and Physician field marketing programs
  • Create a liaison role between National Marketing Managers and Pain Solutions Sales teams
  • Engage with the latest Neuromodulation products, tools, and program delivery with physicians and patients
  • Obtain input and provide feedback to Marketing on requirements and improvement opportunities from external customers
  • Understand and share competitive intelligence with Marketing and Sales Management
  • Maintain up-to-date records using Salesforce as determined by Management
  • Prepare and submit weekly activity reports as required
  • Attend and participate in sales meetings, training programs, conventions, and trade shows
  • Support regional FMS programs
  • Provide training to regions
  • Identify new partnership accounts
Requirements
  • Bachelor's degree
  • Minimum of 3+ years of work experience in a marketing, sales, and/or clinical role or an equivalent combination of education and experience
  • Proven ability to influence and drive regional programs without authority
  • Ability to travel ~30%, including overnight travel
About Boston Scientific

Boston Scientific is a leader in medical science for over 40 years, committed to solving the challenges that matter most - united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate.

We recognize that nurturing a diverse and inclusive workplace helps us be more innovative and is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve.

Boston Scientific is proud to be an equal opportunity and affirmative action employer. We maintain a prohibited substance-free workplace and require acceptable proof of COVID-19 vaccination status for certain US-based positions, including field sales and service positions that call on hospitals and/or healthcare centers.