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Head of Film Marketing Strategy
2 months ago
NBCUniversal is a leader in creating exceptional content, which we distribute across various platforms including film, television, and streaming services. Our portfolio encompasses renowned entertainment and news brands such as NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, and Peacock, our premium ad-supported streaming service. We are also known for our Universal Filmed Entertainment Group and Universal Studio Group, along with our globally recognized theme parks and attractions. As a subsidiary of Comcast Corporation, we are committed to fostering an inclusive environment where every employee can thrive.
Position Summary
At Peacock, we believe that while life can be complex, entertainment should be straightforward. Our goal is to provide a more human-centric streaming experience that celebrates the content you cherish. With over a century of NBCUniversal legacy, we are dedicated to innovation and excellence across film, television, sports, and news.
Our success relies on collaboration and creativity. We are a team of forward-thinkers and data-driven innovators who prioritize empathy and transparency. We aim to create a workplace that encourages diverse ideas and teamwork, enabling us to push the boundaries of streaming entertainment.
Key Responsibilities
As a data-oriented creative leader, you will guide cross-functional teams to develop impactful marketing campaigns that resonate in a competitive landscape. Your responsibilities will include:
- Overseeing comprehensive marketing communications and campaigns for Peacock's film offerings.
- Collaborating with the strategy and communications team to define and promote the unique selling points and cultural relevance of Peacock's films.
- Executing a cohesive marketing and promotional strategy for the film slate that aligns with both Peacock and broader company initiatives.
- Leveraging paid, owned, and earned media to enhance awareness and drive measurable outcomes.
- Engaging with internal and external content stakeholders to ensure their objectives are prioritized throughout the marketing process.
- Working closely with cross-departmental partners to ensure integrated plans meet both immediate and long-term business goals.
- A minimum of 8 years of experience in content and consumer marketing within the media or entertainment sectors.
- Experience in a digital subscription service is highly desirable.
- Proven track record in developing and executing content-focused marketing strategies for large organizations.
- Strong leadership and communication skills, with the ability to foster collaboration and creativity across teams.
- Exceptional writing and presentation abilities.
- A demonstrated history of team leadership and cultural development.
- A passion for entertainment and a keen awareness of current trends.
- Ability to manage multiple projects in a fast-paced environment while delivering timely results.
- A Bachelor's Degree is preferred; an MBA or Master's Degree is a plus.
This position offers a comprehensive benefits package, including medical, dental, and vision insurance, 401(k), paid leave, tuition reimbursement, and various discounts and perks.
Equal Opportunity Statement
NBCUniversal is committed to providing equal employment opportunities to all applicants and employees, ensuring a workplace free from discrimination based on race, color, religion, gender, age, national origin, disability, sexual orientation, or any other protected status.
