Marketing Automation Specialist
3 weeks ago
Job Title: Marketing Automation Specialist
Job Summary: We are seeking a skilled Marketing Automation Specialist to join our team at Taylor Morrison. As a Marketing Automation Specialist, you will be responsible for designing, coding, and deploying email communications within our Salesforce Marketing Cloud platform.
Responsibilities:
- Design and develop email communications that engage our clients and drive business growth.
- Collaborate with our Marketing Automation team to execute our marketing strategies.
- Develop new ways to engage with our clients through email marketing.
- Work with internal partners to understand needs, identify creative opportunities, test and optimize programs, and develop best practices.
- Use data to make informed decisions and continuously test for the best results.
Requirements:
- 1-2 years of experience as an email developer within an enterprise marketing automation platform.
- Fluent in HTML, CSS, and AMPscript.
- Experience with Salesforce Marketing Cloud, including Content Builder, Triggered Sends, and Journey Builder.
- Deep understanding of approaches to integrate SMC with other systems in an organization's ecosystem.
- Understanding of core concepts of email marketing best practices.
Benefits:
- Competitive compensation.
- Health care, including medical, dental, vision, and prescription drug coverage.
- 401(k) with company matching contributions.
- Flexible spending accounts.
- Disability programs.
- Employee and dependent life insurance.
- Vacation and company holidays.
- Tuition reimbursement.
- Employee home purchase rebate program.
- Home mortgage program.
- Employee assistance program (EAP).
Physical Demands:
- Ability to remain in a stationary position up to 50% of the time.
- Ability to frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds.
Equal Opportunity Employer: Taylor Morrison is an equal opportunity employer and does not discriminate against any candidate or employee on the basis of race, national origin, sex, marital status, sexual orientation, age, disability, religion, or veteran status.
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