Global Field Marketing Director
4 weeks ago
Coupa, a leading provider of cloud-based spend management solutions, is seeking an experienced Global Field Marketing Director to lead our team of field marketers. As a key member of our sales organization, you will play a critical role in driving pipeline growth and revenue expansion across the globe.
About CoupaAt Coupa, we empower businesses to optimize their operations and improve operating margins through our innovative AI-powered platform. With over 10 million buyers and suppliers connected to our network, we provide unparalleled visibility and efficiency in spend management. Our pioneering technology, collaborative culture, and global impact make us a leader in the industry.
The RoleWe are looking for a seasoned marketing professional with 7-10 years of experience in Enterprise B2B marketing. As a Global Field Marketing Director, you will be responsible for developing and executing high-impact marketing plans to drive pipeline generation and acceleration. This includes content development, direct mail, virtual and in-person events, and strategic partnerships with regional sales teams.
Key Responsibilities- Lead and motivate a team of field marketers to achieve quarterly pipeline and revenue goals.
- Build strong partnerships with regional sales leaders to understand their challenges and translate them into prioritized strategies.
- Oversee strategy, planning, and execution for hosted events, executive engagements, and summits.
- Develop and implement sponsored events strategies to maximize trade show ROI.
- Partner with the ABM team to create compelling 1:1 ABM programs that engage target Enterprise accounts.
- 7-10 years of experience in Enterprise B2B marketing.
- 4-5 years of experience managing and motivating teams to achieve growth targets.
- Successful history in developing and executing pipeline-generation and acceleration marketing programs.
- Strategic and outcome-oriented mindset.
- Strong project management and creative problem-solving skills.
- Prior experience in developing and implementing ABM marketing plans.
- Experience with various Martech solutions.
We offer a competitive salary range of $120,000 - $180,000 per year, depending on location and experience. Additionally, we provide a comprehensive benefits package, including health insurance, retirement plan, and generous PTO policy. If you are a motivated and results-driven professional looking to join a dynamic team, please apply today
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