Senior Product Owner, SFMC

6 days ago


Annapolis, Maryland, United States Humana Full time
About the Role

We are seeking a highly skilled Senior Product Owner to join our Marketing Regulatory and Operational Communications (MROC) team. As a Senior Product Owner, you will play a critical role in supporting Humana's marketing journeys, campaigns, and communications with business strategy and consulting on marketing and communication delivery strategy.

Key Responsibilities
  • Coordinate with Product Owner to understand and translate requirements into architecture for key solutions, from design to coding, providing consultation around channels and audience targeting
  • Prioritize activities across development and operations for high-quality execution, prioritizing requests, change requests, etc.; lead the delivery team to achieve work stream tasks/milestones
  • Look for enhancements to the messaging to achieve the strategy/goal
  • Structure, plan, and lead design sessions
  • Collaborate with other work stream professionals to develop integrated solutions and resolve dependencies
  • Work to build out annual and quarterly roadmaps in partnership with business strategy and develop incremental planning meetings
  • Develop and communicate the sprint goals, and make sure the acceptance criteria is met
  • Identify opportunities to simplify, automate, and consolidate across lines of business or products
  • Work closely with Product Owner and Scrum Master to provide progress updates and ensure the management of any delivery risks or issues
  • Identify and research potential pre- and post-production issues and assist in resolution and provide technical support when necessary
  • Structure and lead prototype demos and collect feedback from Product Owner
  • Support and execute release planning activities
  • Identify, resolve, and/or escalate infrastructure issues
  • Provide coaching and development guidance to delivery team members
  • Promote best practice solutions and integrated applications to reduce costs and improve overall adoption
  • Ensure clear and effective communication with existing or concurrent projects
  • Create and manage solution-related documentation, providing input and solution guidance to the developers for custom solutions
Requirements
  • Bachelor's degree or higher in marketing, communications, or business OR equivalent related experience
  • 3+ years of communications, marketing, product owner (indirectly or directly) or related experience
  • Experience with multi-channel campaigns
  • Salesforce Marketing Cloud (SFMC) Email Specialist certification
  • Requirements documentation/story creation experience
  • Excellent verbal, written, and presentation skills
  • Demonstrated skills leading and/or influencing cross-functional teams
  • Must be passionate about contributing to an organization focused on continuously improving consumer experiences
Preferred Qualifications
  • Experience with Aprimo, ADO, and/or EMME
  • Previous end-to-end communication experience within Humana
  • Agile experience
About Humana

Humana Inc. (NYSE: HUM) is committed to putting health first - for our teammates, our customers, and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health - delivering the care and service they need, when they need it.

These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.

Equal Opportunity Employer

It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability, or veteran status.

It is also the policy of Humana to take affirmative action to employ and to advance in employment, all persons regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability, or protected veteran status, and to base all employment decisions only on valid job requirements.

This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation, and selection for training, including apprenticeship, at all levels of employment.

Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity, or religion.

We also provide free language interpreter services.



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