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Digital Media Strategist
2 months ago
Job Summary: We are seeking a highly skilled Digital Media Manager to oversee our brand's online presence and develop effective content strategies to engage our audience.
Key Responsibilities:
- Develop and implement brand strategies and collaborate with cross-functional teams to ensure consistency across all digital efforts.
- Implement key performance indicators (KPIs) to track digital progress and make timely adjustments to ensure successful outcomes.
- Oversee the development of creative campaigns that captivate our audience and align with our brand vision.
- Lead content creation efforts across various media channels (web, social, paid partnerships, etc.) to engage our target audience.
- Guide digital media specialists, provide support, and foster a collaborative work environment.
- Review social media plans for assigned brands, offer valuable feedback, and insights to optimize our online strategy.
- Collaborate with Digital Media Managers and the Brand Manager to identify the specific needs of our filmmakers, aligning digital efforts to enhance their success.
- Develop marketing materials for filmmaker presentations, campaign reports, and digital performance reports.
- Identify opportunities to improve tools and processes, including the utilization of AI.
- Attend larger department meetings to identify KPIs, share team success, and provide cross-team support.
Requirements:
- Excellent copywriting skills.
- Ability to collaborate well with others and maintain a positive attitude.
- Solid understanding of social media platforms and their algorithms.
- Proficiency with Adobe Photoshop.
- Entry-level video editing skills or better.
- Exceptional listening and communication skills.
- Proficiency with Microsoft Office and Google Workspace.
- Detail-oriented perspective and ability to pick up on overlooked details.
- Organization and time management skills.
- Able to maintain confidentiality of information.
- Ability to manage multiple assignments, set priorities, and adapt to changing conditions.
- Resourceful and able to problem-solve and manage tasks with ambiguity.
- Willing to perform an array of tasks both in and out of the office.
- Ability to take feedback to tasks and assignments positively and create better solutions.
- Quick study, able to pick up new skills and learn how to use new programs.
- Ability to take individual ownership, execute with high energy, share context, insist on candor with positive intent.
Preferred Qualifications:
- Proficiency/experience with Canva.
Compensation: $18 - $27 an hour, commensurate with experience and scope of responsibilities.