Senior Product Marketing Manager

4 weeks ago


Orlando, Florida, United States Certus Full time
Job Overview

The Senior Manager of Product Marketing is a key leader in driving the marketing strategy for specific product lines at Certus. This role collaborates closely with business leaders, marketing, product management, and other stakeholders to develop and execute marketing plans that achieve business objectives.

Responsibilities
  • Partner with business leaders to align on company goals and translate them into actionable marketing roadmaps.
  • Work closely with product management to align product and marketing roadmaps, prioritizing based on opportunity size and business strategy.
  • Develop and execute marketing plans for assigned markets and/or products, including go-to-market planning, product positioning, and marketing performance optimization.
  • Manage direct reports and provide strategic guidance, aligning with business goals and needs.
Requirements
  • 5+ years of Product Marketing experience in a Sr Manager/Manager capacity.
  • 3+ years of experience in managing direct reports.
  • Highly analytical decision maker with expertise in translating consumer and performance insights into strategic roadmaps.
  • Strong background in B2C marketing with experience in developing and orchestrating effective B2C marketing strategy and GTM launch plans.
What We Offer

Certus is committed to creating a culture where employees can be themselves, do their best work, and thrive, both professionally and personally. We offer a remote workforce with opportunities for internal mobility and a competitive compensation package.



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