Marketing Director
2 months ago
Ascension Global Staffing & Executive Search, a leading national recruiting firm, is seeking a seasoned Marketing Director to join our team. As a visionary leader, you will be responsible for developing and executing comprehensive marketing strategies to promote our clients' legal services and enhance their brand visibility.
Key Responsibilities- Develop and Execute Marketing Strategies: Create and implement innovative marketing campaigns to promote our clients' legal services and expand their professional network.
- Collaborate with Senior Management: Work closely with attorneys and senior management to identify target markets, client segments, and business development opportunities.
- Manage Digital Marketing Initiatives: Oversee the creation and implementation of digital marketing initiatives, including website content, social media presence, email marketing, and online advertising.
- Coordinate Networking Events: Organize and participate in networking events, conferences, and seminars to expand our clients' professional network and client base.
- Monitor Industry Trends: Stay up-to-date on industry trends, competitor activities, and market developments to adjust marketing strategies accordingly.
- Track and Analyze Performance Metrics: Monitor and analyze marketing performance metrics and prepare regular reports for management.
- Bachelor's Degree in Marketing or Related Field: Possess a Bachelor's degree in Marketing, Communications, or a related field. An MBA or JD is preferred.
- Minimum 5 Years of Marketing Experience: Have a minimum of 5 years of experience in marketing within a law firm or professional services environment.
- Strong Understanding of Legal Industry Trends: Possess a strong understanding of legal industry trends and terminology.
- Proven Marketing Skills: Demonstrate proven ability to develop and implement successful marketing campaigns.
- Excellent Communication Skills: Possess excellent written and verbal communication skills.
- Digital Marketing Tools: Be proficient in digital marketing tools and platforms.
- Strategic Thinking: Possess strategic thinking skills with strong analytical and problem-solving abilities.
- Bilingual Proficiency: Possess bilingual proficiency in English and Spanish.
- CRM Software Experience: Have experience with CRM software (e.g., Salesforce) and marketing automation tools.
- Marketing Team Management: Prior experience managing a marketing team or department.
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