Marketing Director

2 months ago


Miami, Florida, United States Ascension Global Staffing & Executive Search Full time
Job Opportunity

Ascension Global Staffing & Executive Search, a leading national recruiting firm, is seeking a seasoned Marketing Director to join our team. As a visionary leader, you will be responsible for developing and executing comprehensive marketing strategies to promote our clients' legal services and enhance their brand visibility.

Key Responsibilities
  • Develop and Execute Marketing Strategies: Create and implement innovative marketing campaigns to promote our clients' legal services and expand their professional network.
  • Collaborate with Senior Management: Work closely with attorneys and senior management to identify target markets, client segments, and business development opportunities.
  • Manage Digital Marketing Initiatives: Oversee the creation and implementation of digital marketing initiatives, including website content, social media presence, email marketing, and online advertising.
  • Coordinate Networking Events: Organize and participate in networking events, conferences, and seminars to expand our clients' professional network and client base.
  • Monitor Industry Trends: Stay up-to-date on industry trends, competitor activities, and market developments to adjust marketing strategies accordingly.
  • Track and Analyze Performance Metrics: Monitor and analyze marketing performance metrics and prepare regular reports for management.
Requirements
  • Bachelor's Degree in Marketing or Related Field: Possess a Bachelor's degree in Marketing, Communications, or a related field. An MBA or JD is preferred.
  • Minimum 5 Years of Marketing Experience: Have a minimum of 5 years of experience in marketing within a law firm or professional services environment.
  • Strong Understanding of Legal Industry Trends: Possess a strong understanding of legal industry trends and terminology.
  • Proven Marketing Skills: Demonstrate proven ability to develop and implement successful marketing campaigns.
  • Excellent Communication Skills: Possess excellent written and verbal communication skills.
  • Digital Marketing Tools: Be proficient in digital marketing tools and platforms.
  • Strategic Thinking: Possess strategic thinking skills with strong analytical and problem-solving abilities.
Preferred Qualifications
  • Bilingual Proficiency: Possess bilingual proficiency in English and Spanish.
  • CRM Software Experience: Have experience with CRM software (e.g., Salesforce) and marketing automation tools.
  • Marketing Team Management: Prior experience managing a marketing team or department.

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