Enterprise Marketing Program Manager

2 weeks ago

Austin, Texas, United States AmazonWebServices Full time
About the Role

We are seeking an experienced Enterprise Marketing Program Manager to join our team at Amazon Web Services. As a key member of our marketing organization, you will play a critical role in shaping and managing our marketing operations and processes to drive business growth and customer success.

Key Responsibilities
  • Design, build, execute, analyze, track, and continuously improve marketing review processes and drive operational excellence within the Enterprise marketing team.
  • Identify and implement comprehensive Marketing goals and key performance indicators (KPIs) to measure success and drive continuous improvement.
  • Use external customer and market research, internal data, and models to create, compare, and predict trends, identify issues, and forecast gaps in strategy and future goal attainment.
  • Facilitate regular cadence of meetings to monitor project progress, ensure adherence to timelines, and drive goal achievement.
  • Proactively identify and escalate issues to leadership, providing regular progress updates and actionable recommendations.
  • Align with Marketing reporting and analysis teams, writing business requirements documentation to ensure effective measurement of multi-channel marketing campaigns across various tools, teams, lead generation processes. Provide ad hoc reporting and data analysis in response to management requests.
  • Lead annual planning as well as monthly and quarterly business review cycles, ensuring good communication and organization across the team, as well as taking the lead to write the business reviews and annual plans.
  • Collaborate with digital marketing, marketing automation, and sales productivity teams to ensure data quality and cleanliness within various tools such as SFDC, Marketo, Uberflip, ensuring accurate and up-to-date information.
  • Create and maintain documentation for processes, workflows, system configurations, and processes, while driving continuous improvement within the dynamic AWS ecosystem.
  • Drive team-wide adoption of best practices, fostering a culture of continuous learning and process improvement.
About the Team

The AWS Sales, Marketing, and Global Services (SMGS) team is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success.

About AWS

Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that's why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

What We Offer

We value work-life harmony and strive for flexibility as part of our working culture. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.

We're continuously raising our performance bar as we strive to become Earth's Best Employer. That's why you'll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.

Requirements
  • 5+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience using Microsoft Excel to manipulate and analyze data
  • Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
Preferred Qualifications
  • Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
  • Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

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