Digital Marketing and PR Strategist

3 days ago


Orlando, Florida, United States FIELDS MOTORCARS ORLANDO Full time
Fields Motorcars of Orlando: A Premier Automotive Destination

The ideal candidate will possess a strong background in digital marketing, with a proven track record of creating engaging campaigns across various platforms. Experience in public relations, event planning, and team collaboration is also highly desirable.

About the Role

We are seeking a skilled Digital Marketing and PR Strategist to join our dynamic team at Fields Motorcars of Orlando. As a key member of our marketing department, you will be responsible for developing and executing comprehensive digital marketing strategies to enhance our brand presence and engage our audience through social media, email marketing, SEO, PPC, and content marketing.

Key Responsibilities
  • Develop and execute digital marketing strategies to increase brand visibility and generate leads.
  • Manage and optimize online advertising campaigns to improve ROI.
  • Collaborate with the design team to create engaging digital content, including graphics, videos, and blog posts.
Public Relations and Event Planning
  • Oversee reputation management efforts to ensure positive brand portrayal across all channels.
  • Build and maintain relationships with media contacts, industry influencers, and community partners.
  • Plan, coordinate, and execute events to drive attendance and engagement.
Requirements
  • Bachelor's degree in marketing, public relations, communications, or a related field.
  • 3+ years of experience in digital marketing, PR, and event planning.
  • Strong understanding of digital marketing tools and platforms.
  • Excellent written and verbal communication skills.
  • Proven track record of successful event planning and execution.

The estimated salary for this role is $65,000 - $80,000 per annum, depending on qualifications and experience. If you are a motivated and creative individual looking to join a dynamic team, please submit your application.



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