Brand Marketing Associate

3 weeks ago


Los Olivos, California, United States Jackson Family Wines Full time

Job Title: Marketing Coordinator at Jackson Family Wines

POSITION SUMMARY: Jackson Family Wines is seeking a Marketing Coordinator to assist the Brand Marketing team in implementing the annual strategic brand initiatives. This role collaborates with various brands within the Jackson Family Wines portfolio, situated in the scenic Santa Barbara wine region. The Marketing Coordinator is essential in managing processes and projects within the Brand Marketing team and its partners, ensuring that all deadlines are met efficiently.

KEY RESPONSIBILITIES:

  • Collaborate with brand leadership to oversee project timelines and coordinate execution with relevant departments, agencies, and vendors.
  • Assist in the creation of innovative marketing campaigns and promotional materials.
  • Monitor the marketing budget, manage invoice coding, auditing, routing, and balancing.
  • Generate reports utilizing tools such as Business Objects and IRI, consolidating data for the Brand Marketing team.
  • Manage the creation, distribution, and fulfillment of point of sale (POS) materials.
  • Track and report on wine inventory levels, including ordering and shipping wine samples.
  • Organize and execute events, including setup and wine pouring, as well as coordinating VIP trade visits and educational trips.
  • Support packaging updates in collaboration with relevant departments.
  • Communicate brand positioning, key selling points, and new initiatives to various cross-functional partners.
  • Assist with brand photoshoots and video production.
  • Oversee the management of the digital asset database.
  • Engage in local travel within the county as required.

QUALIFICATIONS:

  • Bachelor's Degree or equivalent experience.
  • A minimum of 2 years of relevant experience in a marketing role.
  • Proven ability to manage projects through their complete life cycles.
  • Proficiency in standard software applications such as Excel, PowerPoint, and Word.

COMPENSATION: The base annual salary for this position ranges from $66,560 to $80,000, with compensation determined by the candidate's experience, skills, and location.

BENEFITS:

  • Comprehensive Health Benefits – including Medical, Dental, Vision, Disability & Life insurance
  • 401k plan with employer matching
  • Accrued vacation; 12 paid holidays; 72 hours allocated for Health & Wellness
  • Paid volunteer time – 16 hours annually
  • Opportunities for Learning & Development
  • Access to Modern Health virtual mental health & coaching services
  • Discounts on wine purchases

At Jackson Family Wines, we prioritize and celebrate diversity within our team. We cultivate a culture of fairness, acceptance, and belonging, recognizing that diversity, equity, and inclusion are fundamental to innovation, enriching our workforce and connecting us to our customers and the global community.



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