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Sales Associate
2 months ago
**Job Summary**
At Great Wolf Resorts, we are seeking a highly motivated and results-driven Sales Associate to join our team. As a Sales Associate, you will play a critical role in uncovering, converting, and servicing high-volume group and event business in accordance with goals established by Lodge leadership.
**Key Responsibilities:**
• Convert group and meeting inquiries to sales via fast response time, exceptional sales skills, and diligent client service
• Build and maintain key client relationships, generating repeat business and lifetime value
• Demonstrate strong account management fundamentals, including effective entry of all activities in CRM system, tracing next steps, pipeline management, and setting future meetings
• Prepare compelling group proposals, sales materials, and contracts that result in sales wins
• Create and update quarterly sales action plans outlining business development objectives and market segment strategy
• Deliver on assigned group room and catering sales goals that contribute to the overall financial success of the lodge
• Complete Banquet Event Orders (BEOs) and Resumes for clients and operations departments to communicate specific needs, contracted/agreed-upon details, and pricing for the meeting, event, or program
• Provide consultation/advice to clients on all aspects of lodge's facilities and services when proposing and contracting groups and events
• Monitor room blocks and communicate with appropriate property personnel on a weekly basis regarding group room pick-ups, rooming lists, etc.
• Represent the lodge in investigating and resolving any group complaints or conflicts, including but not limited to: billing issues, misplaced items, reservations, and contract discrepancies
• Provide detailed information on meeting-specific needs throughout the entire booking process from negotiation through departure
• Enter accurate rooming lists, routing information, tax-exempt status, and verification of payment in Company software systems
• Submit a weekly report to the director of sales and catering documenting sales activities, converted business, and pipeline progression
• Maintain Posting Master (PM) account ledger by keeping track of all open PM accounts
**Requirements:**
• Associate's degree in hotel/hospitality or related field or equivalent experience/education combination
• Minimum 2 years relevant experience in hospitality industry
• Demonstrated proficiency in Microsoft Office Suite
• Successful completion of criminal background check and drug screen
• Successful Department of Motor Vehicle check
• Professional communication skills both verbal and written
**Preferred Qualifications:**
• Significant customer service experience
• Strong problem-solving and organizational skills
• Attention to detail and ability to exceed quality standards
• Enthusiastic and positive energy
• Multi-tasking ability