Digital Advertising Manager

1 week ago


New York, New York, United States Envision Horizons Full time
Job Overview

Envision Horizons is in search of a skilled Paid Media Manager with extensive experience in Amazon advertising strategies. This pivotal role requires a leader who possesses a comprehensive understanding of Amazon PPC, DSP, and Programmatic Advertising, along with proficiency in Amazon Marketing Cloud. The successful candidate will oversee various PPC campaigns across a wide range of brands, delivering strategic direction, optimizing ad initiatives, and providing clients with regular performance insights and reports.

Location: Remote work opportunity.

Compensation: Competitive annual salary ranging from $90,000 to $110,000 USD.

Key Responsibilities
  • Developing detailed media strategies
  • Leading a team of paid search analysts and specialists
  • Grasping full-funnel marketing strategies and their effects on brand profitability
  • Supporting new business proposals by crafting strategic action plans
  • Evaluating campaign performance and analyzing data to provide actionable insights to both the PPC and Client Service teams
  • Creating and executing testing methodologies to enhance campaign effectiveness and return on investment
  • Conducting bi-weekly performance reviews to assist clients in understanding their advertising outcomes
  • Engaging in quarterly business evaluations to furnish clients with a thorough overview of their advertising performance
  • Collaborating with the development team to improve our internal analytics platform, myHorizons
  • Keeping abreast of the latest trends and best practices in Amazon Advertising and e-commerce
Qualifications
  • Bachelor's degree in Marketing, Advertising, or a related discipline
  • 3-5 years of experience in media
  • At least 2 years of experience in Amazon Advertising
  • 1+ year of experience with DSP media is advantageous
  • Proficient in Excel and SQL
  • Certified in all Amazon Ads
  • Certified in Amazon AMC
  • Experience in digital marketing across platforms like Google and Meta is a plus
  • A minimum of 2 years in a people management role
  • Familiarity with advertising attribution and brand development
  • Understanding of LTV and Amazon P&L
  • Experience presenting to senior clients and managing expectations
  • Proven experience managing a monthly advertising budget exceeding $1 million
  • Strong analytical capabilities and meticulous attention to detail
  • Exceptional communication and interpersonal skills
  • Ability to thrive in a fast-paced, deadline-oriented environment
Benefits
  • Strong interpersonal connections with colleagues across various departments
  • 10 paid holidays
  • Wellness days
  • Generous paid time off
  • 401(k) retirement plan
  • Comprehensive health, dental, disability, vision, and life insurance coverage
About Us

Envision Horizons is a premier Amazon Agency, recognized for its excellence in the industry, including a nomination for Amazon Advertising's 2022 Brand Building Award and features in notable business publications such as Forbes and Business Insider. Established in 2017, we provide a complete solution for brands aiming to streamline their Amazon selling experience. Our mission is to assist brands of all sizes in optimizing their product listings, addressing common challenges, and strategically leveraging Amazon Advertising to effectively grow their presence on the platform.

Our Core Values
  • Be Inquisitive: Cultivate curiosity, enjoy working with data, and strive for answers.
  • Be A Leader: Approach challenges with an entrepreneurial mindset and confidence in your expertise.
  • Get It Done: Complete tasks efficiently and correctly; be resourceful and independent.
  • Have Humility: Acknowledge mistakes and view them as learning opportunities; engage in conflicts with active listening and empathy.


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