Strategic Marketing Lead
4 weeks ago
Objective: Engage8 Solutions is seeking a highly skilled Marketing & Advertising Representative to lead brand strategies and marketing communications for our major clientele in the telecommunications and entertainment industry.
About Us: Engage8 Solutions is a leading telecommunications firm in development, product production, and marketing. We are partnered with a valuable portfolio of clientele in telecommunications, entertainment, and major Fortune 100 companies.
Key Responsibilities:
- Develop consumer-focused marketing activities to build the show brand.
- Work closely with other divisions in marketing and advertising to define, navigate, and build clientele brands.
- Assist in brand strategy efforts, including defining positioning and mining consumer insights.
- Market to customers in person through in-person interactions and promote our clients' products and services.
- Develop marketing communications, including strategy development, creative briefing, topical promotion, and campaign execution.
- Work with the company's research function to evaluate target audience research used to make key decisions related to the brand promise and consumer advertising.
- Analyze marketing/campaign performance and correlate those efforts back to brand perception, audience growth, and other key performance indicators.
Requirements:
- Training in strategic marketing environments, including client relationship management.
- Open to creative development.
- College Degree Preferred.
- Reliable Transportation to the office and client meetings required.
Desired Characteristics:
- Visionary/breakthrough creative development & execution.
- Sports-minded.
- Strong leadership & management skills.
- Excellent communication & presentation skills.
- Highly collaborative and creatively nurturing.
- Understanding of media/entertainment industries as well as the ever-evolving digital marketplace.
- Ability to foster in a culture that is creative-driven.
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