Strategic Marketing Lead

4 weeks ago


Mount Juliet, Tennessee, United States Engage8 Solutions Full time
Job Description

Objective: Engage8 Solutions is seeking a highly skilled Marketing & Advertising Representative to lead brand strategies and marketing communications for our major clientele in the telecommunications and entertainment industry.

About Us: Engage8 Solutions is a leading telecommunications firm in development, product production, and marketing. We are partnered with a valuable portfolio of clientele in telecommunications, entertainment, and major Fortune 100 companies.

Key Responsibilities:

  • Develop consumer-focused marketing activities to build the show brand.
  • Work closely with other divisions in marketing and advertising to define, navigate, and build clientele brands.
  • Assist in brand strategy efforts, including defining positioning and mining consumer insights.
  • Market to customers in person through in-person interactions and promote our clients' products and services.
  • Develop marketing communications, including strategy development, creative briefing, topical promotion, and campaign execution.
  • Work with the company's research function to evaluate target audience research used to make key decisions related to the brand promise and consumer advertising.
  • Analyze marketing/campaign performance and correlate those efforts back to brand perception, audience growth, and other key performance indicators.

Requirements:

  • Training in strategic marketing environments, including client relationship management.
  • Open to creative development.
  • College Degree Preferred.
  • Reliable Transportation to the office and client meetings required.

Desired Characteristics:

  • Visionary/breakthrough creative development & execution.
  • Sports-minded.
  • Strong leadership & management skills.
  • Excellent communication & presentation skills.
  • Highly collaborative and creatively nurturing.
  • Understanding of media/entertainment industries as well as the ever-evolving digital marketplace.
  • Ability to foster in a culture that is creative-driven.


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