Regional Marketing Coordinator Role

3 weeks ago


Denver, Colorado, United States Goldfish Swim School - Washington Park Full time
Job Title:

Regional Marketing Coordinator Role

About the Company:

Goldfish Swim School - Washington Park is a dynamic organization dedicated to providing exceptional aquatic education and experiences for children. Our mission is to make a lasting impact on young lives by teaching water safety, building confidence, and fostering a lifelong love of swimming.

Salary:

$62,000 - $70,000 per year, depending on experience and qualifications.

About the Job:

We are seeking an experienced Regional Marketing Coordinator to join our team in Denver & Superior region. As a key member of our marketing department, you will be responsible for developing and implementing effective marketing strategies to drive new members and brand awareness throughout the market.

Key Responsibilities:
  • Oversee marketing initiatives and activities for Denver and Superior schools
  • Develop and maintain strong community, B2B, child-care, and educational like-minded partnerships
  • Schedule, coordinate, and execute marketing and community events, including external school safety presentations, local festivals, vendor activation opportunities, and in-school special events
  • Manage a calendar of all facilities events, sponsorships, donations, etc., and serve as a contact for all events, sponsorships, and donation requests
  • Document events, safety presentations, sponsorships, and vendor activation for tracking purposes
  • Maintain inventory and distribution for promotional materials, print materials, and other marketing-related items
  • Assist with social media during events, capturing images and video and posting to stories in real time
  • Perform follow-up from events such as continued communication with the event manager or educational director in the form of an email thank you and scheduling of future event(s)
  • Manage lead generation, moving captured leads to the appropriate schools CRM for lead nurture campaign
  • Work with the Director of Marketing to ensure brand standards are maintained and Franchise-provided tools are utilized to maximize effectiveness
Requirements:
  • BA in Marketing, Public Relations, Communications, or a related field (without BA, 5+ years of experience in related field)
  • Minimum 2+ years marketing/communications experience; Franchise Marketing experience a plus
  • Local to XXLOCATIONXX area
  • Administrative duties require working remotely; must have a reliable internet connection, phone service, and a distraction-free environment with ample storage space for marketing materials
  • Significant regional travel is required; must have reliable transportation
  • Evening and weekend availability to attend events
Benefits:
  • Flexible work from home options available
  • Paid time off
  • Vision insurance
  • Dental insurance
  • Health insurance
  • 401(k) matching
  • Training & development
  • Employee discounts
  • Free uniforms
  • Paid parental leave


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