Field Marketing Manager

4 days ago


Milwaukee, Wisconsin, United States The Panaro Group LLC Full time
Job Title: Field Marketing Manager

At The Panaro Group LLC, we are seeking a highly skilled Field Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for developing and executing market-specific strategies to drive sales and revenue growth.

Key Responsibilities:
  • Develop and execute market-specific strategies to increase sales and revenue growth
  • Collect and analyze market and competitor trends to inform marketing strategy and positioning
  • Generate and manage a pipeline of prospective clients for business development engagement
  • Assist leadership in identifying trends and gaps for each distinct service line and develop recommendations to address findings
  • Develop and maintain in-depth product and service knowledge and communicate to various audiences
  • Recommend and manage specific marketing functions such as public relations, tradeshows, and advertising venues
  • Develop effective collateral, specification sheets, literature reviews, training materials, and sales support
  • Recommend and develop primary and secondary market research tools for each distinct lab service line
  • Identify and analyze financial needs and develop operational and capital expense budgets
Requirements:
  • Bachelor's Degree in Life Sciences, Marketing, Business Development, or Engineering required
  • Master's Degree in Science or Business Administration (MBA) preferred
  • 1-3 years combined experience in sales and marketing communications, sales training, or product development required
  • Experience in healthcare, biopharma, medical devices, or laboratory testing preferred
  • Strong understanding of healthcare, biopharma, medical devices, or laboratory industry required
What We Offer:
  • Competitive salary and benefits package
  • Opportunities for professional growth and development
  • Collaborative and dynamic work environment

We are an equal opportunity employer and welcome applications from diverse candidates. Please submit your resume and cover letter to apply for this exciting opportunity.



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