Brand Manager, Global Brand Strategy

5 hours ago


Montpelier, Vermont, United States Pearson Full time
Job Title: Brand Manager, Global Brand Management

We are seeking a highly skilled Brand Manager to join our Global Brand Management team at Pearson. As a key member of our team, you will be responsible for developing and implementing a comprehensive brand strategy that aligns with our company's goals and objectives.

Key Responsibilities:
  • Develop and implement a global brand strategy that drives business growth and revenue
  • Collaborate with cross-functional teams to ensure brand consistency across all touchpoints
  • Manage and maintain the brand architecture, ensuring it is up-to-date and aligned with business objectives
  • Develop and implement brand guidelines and standards to ensure consistency across all marketing materials
  • Work closely with the marketing team to develop and execute marketing campaigns that drive brand awareness and engagement
  • Monitor and analyze brand performance metrics to inform strategic decisions
Requirements:
  • 5-8 years of experience in brand management or a related field
  • Proven track record of developing and implementing successful brand strategies
  • Strong analytical and problem-solving skills
  • Excellent communication and project management skills
  • Ability to work in a fast-paced environment and prioritize multiple tasks and projects
About Pearson:

Pearson is a leading education company that provides a range of products and services to learners of all ages. We are committed to making a positive impact on society through our work and are proud to be a diverse and inclusive employer.

We value the power of an inclusive culture and a strong sense of belonging. We promote a culture where differences are embraced, opportunities are accessible, consideration and respect are the norm, and all individuals are supported in reaching their full potential.

At Pearson, we believe that diversity, equity, and inclusion make us a more innovative and vibrant place to work. People are at the center, and we are committed to building a workplace where talent can learn, grow, and thrive.

We are an Affirmative Action and Equal Opportunity Employer and a member of E-Verify. We want a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.



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