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3 days ago
**Digital Marketing Specialist Job Description**
We are seeking a skilled Digital Marketing Specialist to join our team at Midwest Wholesale Hardware. As a key member of our marketing department, you will be responsible for executing our marketing strategy, with a focus on email marketing, content development, and social media management.
Responsibilities:
- Develop and execute email marketing campaigns, including building, testing, deploying, and optimizing emails using Marketo.
- Create high-quality content (e.g., blogs, articles, case studies, landing pages, email copy) that aligns with business objectives.
- Support social media initiatives by creating, scheduling, and posting content on company social platforms.
Requirements:
- Bachelor's Degree in Marketing, Business, Communications, or a related field.
- 2-3 years of experience in digital marketing with a focus on email marketing, content development, and social media.
- Proficiency in Google Analytics, Marketo, Salesforce, Looker Studio, and PowerBI.
- Estimated Salary: $70,000 - $90,000 per year.
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