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Media Supervisor, Video Investment Expert
2 months ago
About Digitas North America
Digitas North America is a leading digital marketing agency that helps brands connect with people through innovative marketing solutions. We leverage comprehensive data, technology, creative, media, and strategy capabilities to deliver Media-Fueled Creativity via connected Solutions.
Job Summary
We are seeking a highly skilled Media Supervisor, Video Investment Expert to lead our team in bringing transformation to life through cross-platform video and local channels. The ideal candidate will have a deep understanding of the video landscape, excellent communication skills, and a proven ability to teach analytic skills to staff.
Key Responsibilities
- Stay up-to-date on the latest advanced video offerings in the marketplace, spanning streaming video and addressable TV, and build deep partner relationships.
- Promote a culture of shared learning and increase visibility of video expertise within the agency.
- Deliver high-quality video planning for clients, serving up a smart, thoughtful understanding of how advanced video can achieve (and exceed) objectives and goals.
- Partner with digital precision teams to handle execution and campaign maintenance, working cross-functionally to spread video knowledge and establish continuous communication with the activation team.
- Develop and maintain a strong understanding of local formats like local TV, radio, and OOH, and advise clients on these channels.
Requirements
- A four-year college education and five to seven years of media planning and/or buying experience, with at least three years of online experience, and familiarity with Atlas and comparable ad serving technology.
- An impressive understanding of the streaming video environment and a clear understanding of the media planning process.
- Experience with local channels like local TV, local radio, and OOH is a plus.
- Exceptional communication skills, with the ability to interpret client objectives and clearly articulate proposed media strategies and recommendations.
- A strong, proven ability to teach analytic skills to staff, developing, encouraging, and inspiring them to grow.
- Willingness to travel as needed, with an open mind to new places, new faces, and new ideas.
About Digitas North America
Digitas North America is an equal opportunity employer. We are committed to creating a diverse and inclusive work environment that values and respects all employees. If you are a motivated and talented individual who is passionate about digital marketing, we encourage you to apply for this exciting opportunity.