Marketing Science Director

4 weeks ago


Bloomington, Illinois, United States State Farm Insurance Full time

The selected candidate will be responsible for leading the Marketing Science team and have extensive experience in direct marketing and experimental design.

The primary focus of this role is to capture, nurture, engage, and retain customers through data-driven marketing strategies.

As a key member of the State Farm Insurance team, you will be responsible for developing and implementing marketing initiatives that drive business growth and customer engagement.

Key responsibilities include:

  • Directing a team of marketing professionals to achieve business objectives
  • Developing and executing marketing strategies that drive customer acquisition and retention
  • Analyzing customer data to inform marketing decisions and optimize campaign performance

Requirements:

  • Extensive experience in direct marketing and experimental design
  • Strong leadership and team management skills
  • Ability to analyze complex data and make informed decisions

State Farm Insurance is an equal opportunity employer and welcomes applications from diverse candidates.



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