Club Communication and Digital Marketing Manager
2 days ago
Four Seasons is a world-renowned luxury hospitality company that prides itself on delivering exceptional guest experiences. Our team members around the world are passionate about creating unforgettable moments for our guests, residents, and partners. To achieve this, we prioritize a world-class employee experience and company culture.
We believe in recognizing and welcoming our team members, and treating everyone with the same respect and kindness that we would want for ourselves. Whether you work with us, stay with us, live with us, or discover with us, we strive to create lasting impressions that will stay with you for a lifetime.
About the Location:
Four Seasons Resort Hualalai is a stunning oceanfront resort located in perfect harmony with nature. Surrounded by white-sand beaches and black-lava landscapes, our resort offers a unique and idyllic setting for all kinds of island adventures. The spirit of Hawaii is alive and well at our resort, from its rich traditions to its inspired art.
Club Communication and Digital Marketing Manager:
We are seeking a highly skilled and enthusiastic Club Communication and Digital Marketing Manager to join our team. As a key member of our Club team, you will play a vital role in shaping our guest experience by providing exceptional knowledge of the Resort and embodying the Golden Rule in every interaction. Work authorization is required for this position.
Key Responsibilities:
As our Club Communication and Digital Marketing Manager, you will be responsible for all Member Communication, including:
- Assisting the Club GM and Director of Member Services with weekly newsletters and membership-wide messaging.
- Formatting and designing all electronic communication with appropriate content and verbiage.
- Proofreading content before publication.
- Compiling data on open rates of emails and newsletters.
- Uploading weekly calendar details, notices, and updated menus accordingly.
- Adding new members to the newsletter distribution and removing those who deactivate.
- Promoting and scheduling content for Golf Hale to increase awareness and traffic.
- Overseeing and optimizing online and offline presence of Hualalai Club, including content and images, to ensure alignment with the company's positioning, guidelines, business objectives, and storytelling.
- Collaborating with the operations team to develop and oversee collateral to support revenue generation and guest experience.
- Designing and implementing integrated campaigns directed towards goals of awareness, engagement, and conversion with specific measurable KPIs and supporting.
- Driving strategy and decisions in digital marketing alongside the Director of Member Services and additional partners to favorably increase desired metrics in SEO, PPC, paid social, email marketing, and display advertising to ensure messaging and creative is aligned across all platforms.
- Creating effective reports for internal and external stakeholders.
- Partnering with Club Catering Manager, Golf, Tennis, Spa, Ocean Activities, Cultural Center, and Food and Beverage to ensure the brochure is published according to set deadlines.
- Allocating appropriate digital content fitting for each season and activation.
- Actively promoting Member events, taking a PR approach by utilizing and introducing new social media tools.
- Receiving Member feedback and following up promptly and ascertaining resolution.
- Creating an annual club calendar for distribution to membership.
- Responsible for internal communication calendar that thoughtfully schedules upcoming promotions, newsletters, brochures, and notices visible to Members and present in the Club facilities. Support member events when necessary.
- Works closely with Club Concierge, Food and Beverage, Golf, Spa/Wellness, Tennis, Retail, Alaka'i Nalu (Ocean Activities), and Four Seasons.
- Visionary for photography, video, content, and website copy.
- Responsible for designing menus, flyers, and Club documents.
- Communicate any updates with internal Club teams.
- Primary contact for all image library organization and updates. Facilitates new image submissions and archiving content no longer practical for current trends and needs.
- Assists Hualalai Villas and Homes with their digital marketing efforts.
- Support Director of Member Services with digital marketing pitches and communication.
- Contributes to the annual business plan and budget in the areas of overarching strategies, annual communications, and digital marketing plan and all associated expenses.
- Proofreads all marketing material, including collateral, direct mail, advertising, printed promotional pieces, guest correspondence, etc. as required.
- Spearhead activation and maintenance of new Club App.
- Partner with Club App vendor to concisely communicate the vision of the Club App and features. Continue to communicate any updates necessary to optimize usage of app.
- Set up meetings and check-ins with Club GM and Director of Member Services to ensure the project remains on schedule. Communicate any challenges and offer solutions.
- Report quarterly updates on app usage to Club GM and Director of Member Services.
- Upon launch of new app, remain available to membership for those who require additional support while transition takes place.
- Willingness to work flexible hours and days of the week to support the essential functions of the department and division.
- And More
To be successful in this role, you will need:
- Successful candidate must possess legal work authorization in the United States.
- 2+ years of experience in marketing or communication, preferably in a luxury hospitality environment.
- Content creation experience preferred.
- Excellent communication skills, including reading, writing, and oral proficiency in the English language.
- Proficiency in website management, WordPress, Google Analytics, and various social media platforms required.
- Highly organized and proactive behavior.
- Willingness to work flexible hours and days of the week to support the essential functions of the department and division.
- Resourceful and creative to quickly capture the scope and direction of projects and can facilitate the execution of such goals in a timely manner without constant supervision.
As a valued member of our team, you will enjoy a range of benefits, including:
- Salary Range: $70,000 - $78,000
- An on-site Physical Therapist
- 24-hour access to Indoor and Outdoor Gym
- Holiday, Vacation & Sick pay
- Robust Benefit Plan
- Company Match 401K Plan
- Laundered Employee Uniform
- Free employee meals prepared by the Four Seasons Culinary 'Ohana
- Complimentary stays at Four Seasons Worldwide
- Training and Development Opportunities
- Employee Recognition Programs
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We look forward to receiving your application.
Four Seasons is an Equal Opportunity, Affirmative Action employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. To access the 'EEOC is The Law' Information poster, please visit this website -
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Kailua-Kona, HI , USA, United States Four Seasons Hotels Limited Full timeAbout Four SeasonsFour Seasons is a world-renowned hospitality company that prides itself on delivering exceptional guest experiences. Our team members around the world are passionate about creating unforgettable moments for our guests, residents, and partners. We believe that the key to delivering these exceptional experiences is through a world-class...
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Kailua-Kona, HI , USA, United States Four Seasons Hotels Limited Full timeAbout Four SeasonsFour Seasons is a world-renowned hospitality company that prides itself on delivering exceptional guest experiences. Our team members around the world are passionate about creating unforgettable moments for our guests, residents, and partners. We believe that the key to delivering these exceptional experiences is through a world-class...
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