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Data and Analysis Director

1 month ago

Chicago, Illinois, United States Publicis Groupe Full time
Job Title:

Associate Director, Data and Analysis

Job Description:

At Publicis Groupe, we believe that data should never exist in a vacuum. Instead, it should be put to work to bring the best ideas and stories to our clients. We're looking for an outstanding Associate Director to lead strategic client growth, provide innovative data-driven solutions to marketing challenges, and motivate internal teams to bring marketing ideas to life.

Key Responsibilities:
  • Act as a key partner for the client and internal teams by implementing conceptual data frameworks and developing effective marketing strategies.
  • Expand client work, including building recommended approaches and scope.
  • Evaluate new online and offline data opportunities in the form of new sources, new technology, client priorities, partnership, etc.
  • Foster creative thinking around how we use data, and how we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce).
  • Manage efficient execution of projects, including the implementation of best practices.
  • Build a collaborative team environment, including participation in department-wide training efforts and fostering employee career growth.
Qualifications:
  • 7-9 years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company.
  • Strong client relationship and communication skills, with experience managing multiple projects across teams.
  • Experience managing a team.
  • Strong analytical, critical thinking, and problem-solving skills.
  • Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.).
  • Knowledge of digital data technologies (DMPs, Google Analytics, digital pixel tracking, site tagging, etc.).
  • A four-year college degree; advanced degree is a plus.
  • Passion for online advertising and emerging trends in the digital landscape.
  • The ability to thrive in a fast-paced and deadline-driven environment.
Additional Information:

Compensation Range: $106,500 - $167,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.