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Senior Account Executive, Influencer Marketing Specialist

2 months ago


New York, New York, United States Burson North America Full time

Job Summary:

Burson North America is seeking a highly skilled Senior Account Executive, Influencer Marketing Specialist to join our team. As a key member of our Influencer Marketing team, you will be responsible for developing and executing influencer marketing strategies that drive business results for our clients.

Key Responsibilities:

  • Develop and execute influencer marketing strategies that align with client objectives and business goals.
  • Identify and partner with influencers who can help drive brand awareness and engagement.
  • Manage influencer relationships and negotiate contracts.
  • Develop and maintain influencer marketing campaigns, including content creation and distribution.
  • Monitor and report on campaign performance, providing insights and recommendations for future improvements.
  • Collaborate with cross-functional teams, including creative, media, and analytics, to ensure seamless execution of influencer marketing campaigns.
  • Stay up-to-date on industry trends and best practices in influencer marketing.

Requirements:

  • 2-4+ years of experience in influencer marketing, with a focus on strategy and execution.
  • Proven track record of developing and executing successful influencer marketing campaigns.
  • Strong understanding of social media platforms and influencer marketing nuances.
  • Excellent written and verbal communication skills, with the ability to effectively communicate with clients and internal stakeholders.
  • Ability to work in a fast-paced environment and prioritize multiple projects and deadlines.
  • Strong analytical skills, with the ability to analyze campaign performance and provide insights for future improvements.

What We Offer:

  • A competitive salary and benefits package.
  • Opportunities for professional growth and development.
  • A dynamic and collaborative work environment.
  • The chance to work with a diverse range of clients and projects.

About Burson North America:

Burson North America is a leading global communications agency, with a focus on reputation management and crisis communications. We are committed to delivering exceptional results for our clients, while also fostering a positive and inclusive work environment.