Design Engagement Director

6 hours ago

Costa Mesa, California, United States Fisher & Paykel Appliances Full time
About the Position

We are seeking a highly experienced and skilled Design Engagement Director to lead our design engagement strategy for Fisher & Paykel and DCS within the US market. The successful candidate will be responsible for solidifying the company's position in the premium luxury segment.

Key Responsibilities
  • Lead and deploy the design engagement strategy for Fisher & Paykel and DCS within the US market.
  • Oversee and enable Design Development Managers (DDMs) to drive engagement with the design community.
  • Manage Experience Centers (ECs) and their teams.
  • Contribute to the overall brand and revenue growth.
Design Engagement Delivery
  • Implement DDM client development plans with a focus on CRM call cycle and data source activation.
  • Plan, manage, and maintain investment levels to assure optimal ROI.
  • Collaborate with the global team to identify key SDA, builder, and developer opportunities.
  • Provide end-to-end support to the SDA community using DDM toolkits and messaging frameworks.
  • Stay updated on SDA strategy, market changes, and best practices.
  • Collaborate with in-market SDA/builder channels to ensure communications and activities align with brand standards.
  • Develop relationships with external industry bodies and marketing agents to support SDA marketing strategy.
  • Plan and execute SDA marketing activities in alignment with the Marketing Playbook Strategy.
  • Ensure SDA communications and activities contribute to overall business objectives.
  • Provide fact-based feedback to the GM Global Marketing and Global Design Engagement Lead.
Leadership/Influence
  • Provide direction for key strategic decisions related to SDA initiatives.
  • Establish and align a culture that demonstrates company values.
  • Coach, develop, and retain a high-performing team.
  • Provide regular feedback to help individuals thrive.
  • Drive a collaborative, proactive, and outcome-focused culture.
  • Support recruitment and onboarding of key talent.
Requirements
  • Bachelor's degree in Business, Interior Design, Marketing, or related field; MBA preferred.
  • Minimum of 6-8 years of experience in Design, Marketing or a related field, with at least 5 years in a leadership role.
  • Proven track record of successfully executing marketing strategies that influenced market share and profitable growth.
  • Industry experience working with Architects, Interior Designers and/or Specifiers preferred.
  • Exceptional project management abilities and proven experience leading cross-functional teams.
  • Strong analytical skills with the ability to interpret complex data and make data-driven decisions.
  • Excellent communication and interpersonal skills.
  • Proficiency in CRM systems (e.g., Salesforce) and MS Office Suite.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities.
  • Experience in the consumer electronics or home appliances industry preferred.

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