Business Analyst/Strategic Insights Specialist

3 weeks ago


Seattle, Washington, United States BCforward Full time
Job Title: Business Analyst/Strategic Insights Specialist

Job Summary:
BCforward is seeking a highly motivated Business Analyst to join our team in Seattle, WA. As a Business Analyst/Strategic Insights Specialist, you will be responsible for synthesizing insights into recommendations for Minecraft's web strategy. You will join a high-visibility team impacting strategic studio decisions, so speed, storytelling, and attention to detail are essential.

Key Responsibilities:
Benchmark the success of web initiatives and provide recommendations for future improvements that will drive the most impact.
Integrate game insights with web analytics to create a holistic view.
Partner with the web design team to incorporate insights that drive impact to player engagement, revenue, and player acquisition across the Minecraft franchise.
Maintain and improve Power BI dashboards that enable stakeholders to understand trends and impact from strategic initiatives.
Analyze web traffic and funnels and the correlation to engagement and revenue.
Make recommendations to optimize clickthrough, page views, user experience, and sales.
Collaborate with your teammates to improve personalization on

Requirements:
3-5 years of experience in web analytics.
Proficient in Adobe Analytics.
3-5 years of experience with Python and SQL, bonus if familiar with Databricks, Spark SQL, Pyspark, or Azure Data Explorer.
3 years' experience with dashboarding tools, Power BI preferred.

About BCforward:
BCforward is a Black-owned firm providing unique solutions supporting value capture and digital product delivery needs for organizations around the world. We champion the power of human potential to help companies transform, accelerate, and scale. Our strong culture and clear values have enabled BCforward to become a market leader and best in class place to work. We are an equal opportunity employer and welcome applicants from diverse backgrounds.
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