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Trade Marketing Manager

2 months ago

Valley Cottage, New York, United States Atlas Dynamics Full time

Job Summary:

We are seeking a highly skilled Trade Marketing Manager to join our team at Atlas Dynamics. As a Trade Marketing Manager, you will be responsible for developing and implementing innovative marketing strategies to drive business growth and increase brand awareness.

Key Responsibilities:

  • Brand Activation: Plan and implement brand activation measures to engage with customers and increase brand visibility.
  • Campaign Development: Collaborate with agencies, partners, and service providers to develop and implement ATL and BTL campaigns that meet business objectives.
  • Market Analysis: Conduct market analysis to identify trends, opportunities, and challenges that impact the business.
  • Marketing Planning: Develop and implement the annual strategic and operational marketing plan to achieve business goals.
  • Project Management: Plan and implement projects to support marketing initiatives.
  • Documentation: Document all implemented marketing measures to ensure transparency and accountability.
  • Sales Support: Develop sales documents, presentations, and advertising materials to support the sales team.
  • Collaboration: Collaborate closely with the sales team, retail team, and other stakeholders to ensure alignment and effective communication.

Requirements:

  • Education: University degree in business administration or economics with a focus on marketing or sales.
  • Experience: At least 2-3 years of professional experience in marketing, trade marketing, or channel marketing in the telecommunications industry.
  • Language Skills: Fluent in English and German.