Marketing Coordinator

1 month ago

Selinsgrove, Pennsylvania, United States Aramark Full time
Job Title: Field Marketing Coordinator

At Aramark, we are seeking a highly skilled Field Marketing Coordinator to join our team. As a Field Marketing Coordinator, you will play a critical role in bringing our brand to life and driving business growth.

Key Responsibilities:
  • Support the operations team in executing innovation launches that drive profit growth
  • Lead the development of creative customer presentations, centering all marketing efforts to achieve immediate and long-term business goals
  • Coordinate engagement activities showcasing new products and programs
  • Work with the Regional Marketing Manager to identify new marketing opportunities by category, recommending actions, plan projects, estimate costs and manage projects to completion
  • Manage website content, enhancements, and further development
  • Execute on-site market research initiatives including intercept and digital surveys
  • Provide market research, campaign results and consumer trends and put together action plans to further strengthen our services program
  • Support the development, implementation, and execution of the client?s brand strategy
  • Design location specific traditional, digital, and social marketing campaigns; measure the effectiveness and sales data for each initiative
  • Update and manage content of marketing materials and coordinates print production when required
  • Drive innovation via technology providing a strategic marketing plan as well as implementation support for multiple platforms such as digital screens and mobile applications
  • Execute, measures and tracks participation for Aramark vendor partner programs
  • Build and maintains core relationships with clients, and local communities
  • Support other Aramark locations as required
Qualifications:
  • Requires content creation experience (blogs, press releases, internal communication, social media posts)
  • Requires a high school diploma or equivalent
  • Excellent oral and written communication skills
  • An eye for design and branding
  • Strong research, project management and analytical skills
  • Advanced knowledge of Microsoft Office and Adobe applications
  • Excellent project management skills with a proactive approach to all projects

Aramark is an equal opportunity employer and welcomes applications from diverse candidates. We are committed to creating an inclusive work environment that values diversity and promotes equal opportunities for all employees.

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