Marketing and Social Media Coordinator

4 weeks ago

Miramar, Florida, United States Hilton Sandestin Beach Full time

Hilton Sandestin Beach is seeking a highly skilled and motivated Marketing Manager to join our team. As a key member of our Sales and Marketing department, you will be responsible for coordinating and executing marketing strategies, social media campaigns, public relations, sales, and advertising efforts for our hotel, outlets, and spa.

Key Responsibilities:

  • Manage social media channels for the hotel, outlets, and spa, including developing and implementing online content strategies and managing online content calendars.
  • Assist with the development and implementation of annual plans for social media tactics and objectives, while growing all assets for the resort, outlets, Seagar's, and spa.
  • Execute photo shoots with food and beverage team members, gather new content for social media channels, website, and image database daily, and ensure hotel imagery is updated and accurate across all online listings and websites.
  • Attend industry events on behalf of the hotel as needed and work with the Director of Marketing to ensure the hotel, outlets, and spa have all graphic design needs taken care of and keep all websites fresh and current.

Requirements:

  • Adept understanding of all key social media and reputation channels, including TikTok, Twitter, Facebook, Instagram, LinkedIn, Google+, Trip Advisor, and other emerging channels.
  • Proficiency in various marketing-centric computer programs, including Microsoft platforms such as PowerPoint, Excel, and Publisher, and Adobe design suite products, including Lightroom, Photoshop, InDesign, and Illustrator.
  • Outstanding communication skills, both written and verbal, and photo and video shooting and editing skills are essential.

Working at Hilton Sandestin Beach:

We pride ourselves on providing each guest with the very best service. To do this, we must attract and retain only the very best team members to join us on our journey. Our team members are the heart and soul that allows our hotel to thrive. Working with us means working with a group of leaders committed to your success and your future.

Benefits:

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Employee discount
  • Free daily meal service (lunch or dinner)
  • Health insurance
  • Paid sick time
  • Paid time off
  • Vision insurance

Position Purpose:

This position will directly support marketing leadership through the ongoing completion of both routine and as-assigned projects that support the aforementioned disciplines.

Essential Functions:

  • Manage social media channels for the hotel, outlets, and spa.
  • Assist with online content strategy development and implementation.
  • Manage online content calendars while developing and collecting materials from appropriate resources to support this mission.

Supportive Functions:

  • Work with the Director of Marketing to ensure the hotel, outlets, and spa have all graphic design needs taken care of and keep all websites fresh and current.
  • Flexibility in working with the unique demands of sales and marketing business cycles, which includes irregular hours and extra-ordinary hours at times.
  • Keep abreast, recommend, and implement new social media solutions.
  • The ability to multi-task and manage multiple projects/priorities simultaneously is critical to the success of this position and is therefore required.

Other:

This position will perform critical and highly visible functions for the hotel, outlets, and spa and will often represent management through the management of vendor relationships, area functions, and inter-departmental interactions. As such, this position requires the team member to have strong ethics, professionalism, and self-discipline at all times.

Specific Job Knowledge, Skill, and Ability:

  • Adept understanding of all key social media and reputation channels.
  • Proficiency in various marketing-centric computer programs.
  • Outstanding communication skills, both written and verbal.
  • Photo and video shooting and editing skills are essential.

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