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Senior Creative Director

2 months ago

New York, New York, United States Publicis CoLab Full time

About the Role

As a key member of our team at Publicis CoLab, the Associate Creative Director will play a vital role in driving the creative vision and strategy for our clients. This is an exciting opportunity for a seasoned creative professional to join our team and contribute to the development of innovative and effective campaigns.

Key Responsibilities

  • Develop and review creative briefs that provide strategic insight and creative inspiration, working closely with the ACD and Art teams to produce standout and strategically focused concepts and campaigns.
  • Take on appropriate projects and own them from start to finish, managing and working independently under tight deadlines while juggling multiple projects.
  • Estimate copy hours and participate in client meetings, leading concept presentations and attending market research as appropriate.
  • Share responsibility with planning to shape strategic branding and work closely with art, editorial, and traffic departments to ensure that deadlines and budgets are met.
  • Provide written and face-to-face feedback for annual performance reviews, as well as ongoing feedback throughout the year, and identify and interview prospective creative candidates.
  • Become the creative voice for your accounts, develop good relationships with your clients, and work with account management to grow our business at existing clients.
  • Work with creative management to address performance, workflow, and quality issues and develop long-range plans for the creative group, leading the creative teams in the development of concepts and execution of all projects.
  • Assure that all copywriters are trained and, where needed, mentored to maintain the standards and expectations of the agency and the client, and to meet their own career goals.
  • Demonstrate to clients that you understand their products and marketing challenges and are responsive to the strategic and creative needs, representing the agency at client meetings and social events as appropriate.

Requirements

  • 10+ years' agency experience
  • BA degree (Advertising, Communications, Fine Arts or related field preferred)
  • A proven track record of creative ability and judgment, successful client contact experience, the ability to work collaboratively with account management, excellent presentation skills, successful experience in managing creative teams and multiple accounts, and the commitment to go the extra mile in time and effort to produce the very best work.