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Sales and Marketing Coordinator

2 months ago


Grand Prairie, Texas, United States Litex Industries Full time
Job Overview

Position Summary: The Sales and Marketing Administrator at Litex Industries plays a crucial role in supporting the Operations Manager to implement strategies aimed at boosting sales and enhancing product visibility. This position encompasses a variety of tasks related to sales support, item setup, and marketing initiatives, all designed to strengthen our brand and foster business development.

Primary Responsibilities:

  • Content Development: Create and oversee engaging content for digital platforms. Ensure that all materials are precise and consistent with the company's branding and messaging.
  • Market Analysis: Perform comprehensive market research to gain insights into customer preferences, industry dynamics, and competitive positioning. Utilize findings to inform sales tactics and marketing campaigns.
  • Sales Assistance: Aid the sales team by preparing impactful presentations, proposals, and analytical reports. Support client relationship management and address inquiries effectively.
  • Product Setup Coordination: Manage the process of introducing new products, ensuring accurate data entry for descriptions, pricing, and specifications. Collaborate with suppliers to gather essential product details and oversee setup timelines.
  • Performance Tracking: Monitor and evaluate the effectiveness of marketing, sales, and inventory strategies.
  • Interdepartmental Collaboration: Work in tandem with various departments, including product development and logistics, to ensure cohesive alignment of sales and marketing strategies with broader business goals.

Required Qualifications:

  • Education: A Bachelor's degree in Business Administration, Marketing, or a related discipline.
  • Experience: A minimum of 2 years in sales, marketing, or a similar capacity is preferred. Experience in wholesale distribution or a related sector is a plus.
  • Skills: A solid grasp of sales and marketing fundamentals. Exceptional communication, organizational, and project management abilities. Proficient in Microsoft Word, Excel, and PowerPoint.
  • Personal Attributes: A proactive and detail-oriented individual who can work independently in a dynamic environment. Capable of managing multiple priorities and meeting deadlines efficiently.

Additional Responsibilities:
This job description is intended to provide a general overview of the position and is not exhaustive. Responsibilities may evolve over time.