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About Arena Club
Arena Club is a pioneering company in the collectibles domain, introducing the first-ever digital card show. Led by 5x World Series Champion Derek Jeter and serial entrepreneur Brian Lee, the company has developed a fully digital marketplace built on trust, transparency, and fun. The platform features grading & authentication, vaulting, and digital pack openings for collectors to build and showcase their collections in a personalized online showroom from anywhere in the world.
Job Description
Arena Club is seeking a highly skilled and experienced Digital Marketing Specialist to drive our customer base and followers across multiple platforms, with a sharp focus on Instagram, YouTube, and TikTok. If you have a passion for the trading card hobby or the world of collecting, and you know digital marketing like the back of your hand, then this is the perfect opportunity for you.
Key Responsibilities
Platform Management
- Develop and execute groundbreaking digital marketing strategies to amplify followers and engagement on Instagram, YouTube, and TikTok.
- Manage and monitor daily digital marketing activities with precision, including content creation, scheduling, and posting.
- Stay ahead of the curve with platform updates, algorithm changes, and best practices to ensure maximum impact.
Content Creation
- Produce top-tier, engaging, and innovative content that resonates with our audience on each platform.
- Leverage your strong copywriting and editing skills to craft compelling posts, from catchy tweets to immersive long-form storytelling.
- Collaborate with the creative team to bring visually stunning multimedia content to life.
Community Engagement
- Cultivate and grow vibrant online communities, fostering a positive and engaging environment for followers.
- Respond to comments, messages, and customer inquiries with speed and professionalism.
- Encourage user-generated content and spark lively discussions among hobbyists and collectors.
Analytics and Optimization
- Track and analyze digital marketing performance using cutting-edge analytics tools.
- Decode data to uncover trends, insights, and areas for improvement.
- Continuously optimize content and strategies based on performance metrics and algorithm shifts.
Campaign Management
- Plan and execute impactful digital marketing campaigns that support marketing goals and product launches.
- Coordinate seamlessly with cross-functional teams to ensure campaign alignment and success.
- Monitor campaign performance and make data-driven adjustments to maximize results.
Qualifications
- Passion & Knowledge: Extensive knowledge of the trading card hobby and/or collecting hobbyists.
- Proven Experience: Demonstrated success in growing customer bases and followers across Instagram, YouTube, and TikTok.
- Platform Mastery: Deep understanding of social media platforms, advertising, branding, and customer engagement.
- Creative Genius: Strong copywriting and editing skills suitable for each platform, coupled with creative skills for generating fresh and innovative ideas.
- Algorithm Savvy: Knowledge and understanding of algorithms and search engine optimization (SEO).
- Communication Whiz: Strong communication and people skills for articulating ideas to colleagues and clients.
- Leadership: Leadership qualities to inspire and motivate a team.
- Team Player: Excellent teamwork, collaboration, and networking skills.
- Organizational Pro: Organizational skills with the ability to prioritize and juggle multiple projects.
- Campaign Guru: Project and campaign management skills with the ability to thrive under pressure and meet deadlines.
- Data Analyst: Skills in data analysis and interpreting statistics.
- Community Manager: Online community management and customer service skills to balance publicity with direct customer interaction.
- Detail-Oriented: An eye for detail and the ability to work accurately.
- Motivated & Committed: Unwavering motivation and commitment to the role and the company's goals.
If you're a results-driven digital marketing professional with a love for the trading card and collecting hobbies, we want to hear from you. This is your chance to join Arena Club and play a pivotal role in revolutionizing the industry.