Digital Marketing Strategist
3 weeks ago
We are seeking a highly skilled Digital Marketing Strategist to join our team at 12100 Collective. As an Account Director Lead, you will be responsible for devising performance marketing campaigns on social channels like Meta and TikTok, using data to unlock insights and approaches.
This role requires exceptional analytical skills, strong attention to detail, and clear communication. You will work directly with our CEO to manage client relationships, aid execution across all workstreams, and craft a high-impact and data-driven marketing strategy.
Key Responsibilities:
- Oversee engagements with clients possessing ~$1M/month ad spend, $10-50M/year revenue, and a $2M+/year book of business
- Work cross-functionally with designers, content strategists, SEM & Meta Ad experts, Growth Marketing Analysts, and external stakeholders
- Coach, involve, and inspire the development of junior staff by providing consistent feedback, training, and growth opportunities
- Eager to get your hands dirty QA'ing campaigns, fixing typos, and ensuring flawless execution from start to finish
Minimum Requirements:
- 7-10 years' experience in account management within an agency, including 3-5 years of supervisory experience
- Experience in e-commerce/D2C, B2B, lead-gen, and other channels
- Deep comfort with and knowledge of digital marketing channels across SEM, Paid Social (Pinterest, TikTok, LinkedIn, etc), Email/SMS, SEO, and more
- Excellent listening skills and the ability to read the room and adapt accordingly
Bonus Skills:
- Data Analytics (Dashboarding, GA4, Segment, Looker Studio, SQL, Python, etc.)
- Sales experience
Salary/Benefits/Location:
- Benefits: Health/Vision/Dental insurance, 3 weeks paid vacation
- Location: This position can be Remote/WFH or join us in our Brooklyn office
- Salary: $125-175k, depending on experience and other relevant qualifications
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