Senior Media Relations Specialist

3 days ago


New York, New York, United States Nike Communications Full time
About the Role

We are looking for a seasoned Senior Account Executive to lead our Lifestyle team in securing earned media, building lasting relationships, and executing media campaigns. The ideal candidate will have a minimum of 3 years of full-time experience in public relations and media relations, with a proven track record of delivering impactful stories across diverse media.

The successful candidate will possess strong relationships with top media outlets and key freelance writers, as well as a comprehensive understanding of the media landscape, including print, online, broadcast, and new-media channels. They will also have exceptional written, verbal, and interpersonal communication skills, as well as the ability to thrive in a dynamic workplace and adapt to changing priorities.

Responsibilities
  • Lead by example in securing earned media, focusing on marquee feature stories in top national outlets and emerging media platforms.
  • Cultivate genuine relationships with journalists and media members, fostering trust and mutual respect.
  • Assist with facilitating media events and product launches, ensuring every detail is perfect and every attendee feels welcome.
  • Participate in strategy and brainstorming sessions to help plan and execute media campaigns.


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