Public Relations Executive

7 days ago


New York, New York, United States M Booth Full time

About M Booth

M Booth is a dynamic communications agency that fosters a culture of creativity, respect, and innovation. We are passionate about delivering exceptional results for our clients, and we're looking for a skilled Senior Account Executive to join our team.

Job Summary

We are seeking a highly experienced Senior Account Executive with expertise in media relations to support our clients in the beauty/personal care industry. The ideal candidate will have a proven track record of driving media coverage, developing relationships with key media contacts, and collaborating with cross-functional teams to deliver successful campaigns.

Key Responsibilities

  • Support clients primarily in beauty/CPG/personal care verticals by driving media coverage and developing relationships with key media contacts
  • Collaborate with broader media and account teams on campaign progress and client communication
  • Understand client programming and participate in brainstorming and strategy recommendations to help develop news-generating ideas
  • Draft press materials, media strategies, pitches, media lists, audits, etc.
  • Manage mid-size projects such as desksides, including managing M Booth specialists and resources as needed
  • Monitor and track media coverage, keeping agency and clients abreast of trends and opportunities
  • Proactively bring media opportunities to the agency and generate both volume of placements and strong client/brand messaging in stories

What You'll Bring

  • 3-4+ years of experience (beauty experience is a plus)
  • Bachelor's Degree
  • Understanding of earned media relations and relationships with key contacts across a range of industries and specialties
  • Proven ability to effectively organize multiple deadlines across accounts and teams
  • Able to work independently and multi-task in a team-oriented environment
  • Creative, strategic thinking
  • Strong attention to detail
  • Positive and flexible attitude
  • Solution-oriented mindset
  • Advanced writing, editing, and research ability

Benefits

M Booth offers a comprehensive benefits package, including:

  • Professional growth and development programs to help advance your career
  • Comprehensive health care and wellness plans for your entire family
  • A 401(k) Savings Plan and Flexible Spending Accounts
  • Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
  • Additional Perks: Family Leave, Well-Being Programs, & Commuter Benefits

Salary Range

The estimated salary for this role is $66,000-80,000 per year, depending on experience.



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