Associate Brand Manager, Keebler Fudge Shoppe

2 weeks ago


Chicago, Illinois, United States Ferrero Full time
About the Role

We are seeking a highly motivated and experienced Associate Brand Manager to join our dynamic team at Keebler Fudge Shoppe. As a key member of our brand management team, you will be responsible for driving the success of our iconic cookies, including Fudge Stripes.

Main Responsibilities
  • Perform category, competitive, brand, and sub-brand level analyses to inform strategy and drive business growth.
  • Monitor and track brand performance, developing key insights and takeaways to share with higher-level leadership.
  • Lead commercialization projects from concept to execution, collaborating with cross-functional teams to deliver results.
  • Understand and interpret qualitative and quantitative consumer research, applying key insights to drive business decisions.
  • Manage relations with third-party vendors, ensuring high-quality output while minimizing costs.
  • Support artwork development, marketing activation plans, and product portfolio management across relevant systems.
  • Prepare and deliver engaging, meaningful, and persuasive presentations to stakeholders.
Requirements
  • Bachelor's Degree in Business; Master's degree in Business is a plus.
  • 1+ years' experience in consumer-packaged goods brand marketing.
  • Understanding of business and marketing fundamentals, including P&L and Market Share.
  • Experience using analytical tools to assess brand data and distill actionable insights.
  • Team player able to effectively interact and work with various functional departments.
About Ferrero

Ferrero is a family-owned company with a truly progressive and global outlook. We are committed to building a diverse and inclusive culture where all employees feel welcomed and appreciated. We believe in nurturing the curiosity and natural abilities of our employees, providing them with the means to succeed personally and professionally.

We provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.



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