Marketing Business Intelligence Specialist

4 days ago


Coppell, Texas, United States LHH Full time
Marketing Business Analyst

LHH is seeking a skilled Marketing Business Analyst to join our team. This role will be responsible for conducting market research and analyzing data to inform business decisions regarding equipment product lines.

Key Responsibilities:

  • Conduct market research to identify business opportunities and threats
  • Track market trends and dealer activities, reporting on risks and growth areas
  • Help identify new markets and develop plans to support business expansion
  • Analyze competitors and build a database with key information like market share and dealer networks
  • Assess the success of marketing efforts and present findings and recommendations to leadership teams
  • Collaborate with global team members on marketing research and promotional activities to foster business growth

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field
  • 5+ years of experience in marketing analytics
  • Proficiency in Excel, SQL, Tableau, or Power BI
  • Proven experience in conducting market research
  • Excellent communication skills

The role is based in Coppell, TX, and offers a comprehensive benefits package, including medical, dental, vision, life insurance, and a 401K plan.



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