Principal Product Marketing Manager, IaaS

4 days ago

Denver, Colorado, United States DigitalOcean Full time
Job Description

At DigitalOcean, we're simplifying cloud computing to empower builders to create software that changes the world. We're seeking a motivated and creative Principal Product Marketing Manager to join our Developer Marketing team.

Key Responsibilities
  • Develop and execute product marketing strategies for our IaaS (Compute, Storage, Networking) portfolio
  • Collaborate with product teams to launch new services and distill key functionality and benefits into crisp product marketing messages
  • Create compelling content to help customers understand the value of DigitalOcean's platform and drive marketing programs to spread the message globally
  • Work closely with Growth and Product teams to define programs that drive meaningful product adoption
  • Develop enablement assets to serve sales, demand gen, and the partner channel
  • Have a solid understanding of cloud infrastructure pricing and packaging methodology and apply it to optimize product pricing tiers
  • Implement creative tactics for enhanced product launch traction
  • Determine the types of business customers and use cases that are best served by DigitalOcean products
  • Continuously test and refine the messaging via web updates, new landing pages, and targeted email campaigns
  • Craft an overall cloud platform narrative that includes developers and best-fit business customers and how DigitalOcean uniquely helps them
  • Create compelling content for various mediums like product pages, blogs, emails, social media, and press releases
Requirements
  • Bachelor's degree in a technical field, such as computer science, engineering, or mathematics. MBA is a plus.
  • 10+ years of experience in technical product marketing or product marketing as a product marketing manager or product manager
  • Experience in computing, networking, and storage products is preferred
  • Understanding of the cloud landscape and ability to position products uniquely for business use cases
  • Research-oriented and analytical mindset that uses data to inform both internal stakeholders and marketing tactics
  • Extraordinary communication skills with a track record of navigating complex, unstructured cross-functional environments
  • Excellent storytelling and writing skills
Why Join DigitalOcean?

We're proud to work at DigitalOcean, a cutting-edge technology company with an upward trajectory. As a member of our team, you'll have the opportunity to work with some of the smartest and most interesting people in the industry. We prioritize career development, provide reimbursement for relevant conferences, training, and education, and offer a competitive array of benefits to support your overall well-being.

We're an equal-opportunity employer and recognize that diversity of thought and background builds stronger teams and products to serve our customers. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

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