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Marketing Vice President
2 months ago
Empower Pharmacy is a pioneering healthcare company dedicated to providing high-quality, affordable medication to millions of patients across the nation. As the largest 503A compounding pharmacy and FDA-registered 503B outsourcing facility in the country, we serve the functional medicine markets with a unique approach.
Our Core ValuesWe are driven by three core values: People, Quality, and Service. Our team of professionals collaborates to break new ground in manufacturing, distribution, and quality control, providing a vertically integrated approach to healthcare. Leveraging our expertise, state-of-the-art technology, and commitment to excellence, we push the boundaries of medication accessibility and affordability.
Marketing VisionThe VP Marketing - Commercial position plays a crucial role in shaping our marketing vision, driving strategic direction, and expanding access to quality, affordable medication. This executive role requires a leader who thrives on crafting high-impact marketing strategies and driving robust growth across all product lines and market segments.
Key Responsibilities- Develop and execute comprehensive marketing plans to meet and exceed financial goals through innovative and data-driven approaches.
- Lead the development of strategic account planning processes, focusing on expansion within existing accounts and acquiring new strategic accounts through targeted marketing efforts.
- Manage the overall marketing budget, ensuring optimal allocation of resources across campaigns and initiatives to maximize ROI and meet financial objectives.
- Direct the organization's participation in key industry events, overseeing the creation of impactful presentations and materials that enhance brand recognition and market reach.
- Collaborate with sales, product development, and customer service teams to ensure seamless alignment of marketing strategies with business goals and enhance the customer journey from awareness to conversion.
We are seeking a visionary leader with a deep understanding of market dynamics and competitive landscapes. The ideal candidate will have proven expertise in crafting marketing strategies that effectively address customer needs and drive business growth. Strong leadership skills, analytical abilities, and a customer-centric approach are essential for this role.
BenefitsEmpower Pharmacy offers a comprehensive benefits package, including no-cost medication, onsite health and wellness programs, comprehensive medical, dental, and vision options, and a rewards and recognition program. We also offer additional voluntary benefits, such as accident insurance, hospital indemnity insurance, critical illness coverage, and more.