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Digital Solutions Coordinator

2 months ago

Groton, Connecticut, United States SimpliGov Full time
About the Role

We are seeking a highly skilled Digital Solutions Coordinator to join our Marketing team at SimpliGov. As a key member of our team, you will be responsible for supporting the planning, execution, and optimization of digital marketing campaigns and initiatives across digital channels.

Key Responsibilities
  • Develop and Implement Digital Marketing Strategies: Create and execute digital marketing strategies to increase brand awareness and engagement across various digital channels.
  • Manage Marketing Calendars: Develop and manage marketing calendars to ensure timely and effective deployment of digital marketing campaigns.
  • Collaborate with Cross-Functional Teams: Work closely with our marketing staff, and our expert teams in applied ocean sciences, engineering, and operations to implement marketing strategies and create engaging narratives.
  • Support Digital Content Creation: Support the creation and maintenance of digital content, including website updates, email marketing campaigns, social media content, online advertising, and SEO/SEM efforts.
  • Align Digital Efforts with Business Objectives: Align digital marketing efforts with annual KPIs and OKRs, and evaluate metrics and analytics to ensure effectiveness in overall marketing and integration with business objectives.
Requirements
  • 2-5 Years of Experience: 2-5 years of experience in brand management, marketing, or a similar field.
  • Relevant Education: Bachelor's degree or comparable work experience in Marketing, Design, or a relevant field.
  • Technical Skills: Proficiency in social media management tools and analytics platforms, experience in Adobe Creative Suite, and proficiency in Microsoft Windows, Microsoft Word, Excel, and PowerPoint.
  • Soft Skills: Excellent communication, collaboration, and project management skills, with a strong work ethic and positive attitude.
About SimpliGov

SimpliGov is an international company that designs, builds, deploys, and operates autonomous sensing systems. We are committed to innovation, collaboration, and respect, and we are an Equal Opportunity Employer.