Social Media Campaign Manager

3 weeks ago


Alexandria, Virginia, United States KME Digital Full time

About KME Digital:

KME Digital is a leading digital marketing agency that excels in crafting compelling social media campaigns for its clients. As a Social Media Associate at KME Digital, you will be responsible for developing and managing social media presence for multiple clients, each with unique goals and target audiences.

Job Description:

Key Responsibilities
  1. Develop daily social media content and corresponding visuals for multiple clients, ensuring consistency and brand identity.
  2. Manage and maintain social media calendars, tracking approvals and posting schedules.
  3. Utilize automation tools to schedule posts, streamline content distribution, and increase engagement.
  4. Monitor client interactions, respond promptly to comments and messages, and resolve any issues efficiently.
  5. Prepare monthly reports for clients on their social media performance, highlighting key metrics and areas for improvement.
  6. Stay informed about industry trends, knowledge, and best practices, applying this expertise to drive campaign success.
  7. Collaborate with the team to research, develop, and curate content ideas, ensuring relevance and effectiveness.
  8. Work closely with other departments to develop multi-channel promotional plans, ensuring seamless campaign execution.
  9. Identify opportunities for content promotion, leveraging social media platforms to reach new audiences.
  10. Edit and review content produced by other team members, maintaining high standards of quality and accuracy.

Requirements:

  • Bachelor's degree in Marketing, Advertising, Journalism, PR, Communications, Information Science, Business, or a related field.
  • At least 1 year of digital marketing experience, with a proven track record of successful social media campaigns.
  • Strong writing skills and ability to write accurately and quickly, with prior copywriting experience preferred.
  • Excellent written communication and presentation skills, with the ability to effectively communicate campaign results to clients.
  • Experience in designing social media graphics and creating video content, with a keen eye for visual detail.

Salary:

The estimated annual salary for this position is $70,000 - $90,000, depending on experience and qualifications.



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