Associate Director of Payer Strategy and Marketing
7 days ago
Sobi is seeking an experienced Associate Director of Payer Strategy and Marketing to join our team. As a key member of our market access team, you will be responsible for developing and executing US market access strategies and tactics to support the successful launch and market evolution of our Immunology product.
Key Responsibilities:- Develop comprehensive payer/market access strategies in alignment with the brand strategy.
- Work closely with Sobi's internal functions and external agency partners to develop customer-specific strategies and execute them as appropriate to achieve access for patients and achieve business growth.
- Provide input into developing and executing launch initiatives, channel-specific strategies, and branded promotional initiatives.
- Direct vendors and develop compelling and differentiated resources and customer education materials to communicate the payer value proposition and facilitate payer access for assigned product(s).
- Effectively manage agency relationships ensuring promotional programs are delivered on time and within budget.
- Minimum of 5 years combined experience in Pharmaceutical Marketing, Market Access Marketing, Market Access Strategy, Consulting, Managed Care, or Sales.
- Understanding of the US market access landscape and role of key access stakeholders.
- Understanding of the legal/regulatory environment for pharmaceuticals/biopharmaceuticals.
- Thorough understanding of pharmaceutical customer and industry marketing practices and trends.
- Demonstrated strategic thinking, problem-solving, analytical, critical thinking, and planning skills.
- Experience developing and implementing a brand marketing or access marketing strategy.
- Managed care/payer marketing experience preferred.
- Understanding of US product pricing and contracting concepts.
Sobi is a global company with over 1,700 employees in more than 30 countries. We are committed to the societies where we operate and are dedicated to developing and delivering innovative therapies to improve the lives of people who live with a rare disease. Our people believe they have the power to make a positive impact in others' lives because that's exactly what we do here.
We offer a competitive benefits package, to support the health and happiness of our staff. We know our employees are our most valuable asset, and our culture conveys that. We are an Equal Opportunity Employer and prohibit discrimination and harassment of any kind. All employment decisions at Sobi are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity, protected veterans and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status or protected groups by the laws or regulations in the locations where we operate.
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Waltham, Massachusetts, United States Sobi Full timeJob SummaryWe are seeking an experienced Associate Director of Payer Strategy and Marketing to join our team at Sobi. This role will be responsible for developing and executing US market access strategies and tactics to support the successful launch and market evolution of our Immunology product.Key ResponsibilitiesDevelop comprehensive payer/market access...
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