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Head of Social Media Strategy

2 months ago

Chicago, Illinois, United States EVERSANA INTOUCH Full time
Job Overview

Company Overview:
EVERSANA INTOUCH is a premier, comprehensive global healthcare agency dedicated to serving the life sciences and pharmaceutical sectors. We offer cutting-edge creative and media solutions, enterprise services, and data analytics tailored for our clients.

Our strength lies in merging exceptional creative and digital teams with profound expertise in market access, payer relations, and healthcare communications. This synergy enables us to deliver innovative solutions to life science organizations aiming to engage effectively with consumers, healthcare professionals, and payers.

We are driven by a passion for health and wellness, drawing inspiration from the real-life experiences of patients, healthcare providers, and our colleagues. We collaborate to make health management more attainable, connecting patients and physicians with essential information and resources.

As part of EVERSANA, a trailblazer in next-generation commercial services, we bridge gaps that other agencies overlook, facilitating successful commercialization efforts.

Our expanding network comprises eight affiliates, including EVERSANA INTOUCH Solutions, EVERSANA INTOUCH Proto, EVERSANA INTOUCH Seven, EVERSANA INTOUCH Oxygen, EVERSANA INTOUCH Engage, EVERSANA INTOUCH B2D, EVERSANA INTOUCH Media, and EVERSANA INTOUCH International.

We celebrate diversity in backgrounds and experiences, prioritizing the enhancement of patient lives globally. We seek individuals from varied backgrounds to help shape the future of healthcare and life sciences. Our commitment to cultivating an inclusive culture is paramount, and we value team members who are not only skilled but also deeply invested in our mission and the communities we serve.

Role Responsibilities

What is the Role of the Director, Social Media?
The Director, Social Media will spearhead the strategic planning and tactical execution for a designated business portfolio, acting as the principal social media advisor to account teams and external clients. A solid history of identifying, securing, and expanding both organic and new business avenues is essential.

This position collaborates with fellow Directors and the Senior Director to foster team development, enhance internal education across departments, and promote knowledge sharing and communication, with the goal of embedding social media as a core competency within the organization.

As the primary subject matter expert and project leader for the assigned business portfolio, this role will work closely with clients to keep them informed about social media trends and technologies while aligning with their marketing goals in the pharmaceutical sector.

Within the Social Media team, the Director is expected to lead team meetings, produce documentation and articles that support both the team and EVERSANA INTOUCH, and ensure timely, budget-conscious, and targeted delivery of client projects. The Social Media team serves as a group of experts that collaborates with clients and internal teams to enhance both agency and client capabilities in social media, content creation, and customer engagement.

The team engages daily with internal and external clients, fostering strong partnerships and addressing clients' strategic challenges, marketing initiatives, and educational needs regarding new media.

Qualifications

What Qualifications are Required?

  • Bachelor's degree or equivalent professional experience.
  • Approximately 10+ years of relevant industry experience, preferably in a consultative or agency setting; experience in pharmaceuticals is advantageous.
  • Demonstrated expertise in marketing and advertising, particularly in digital strategy, media, and technology.
  • Proven experience in social media and related technologies.
  • Exceptional multitasking, problem-solving abilities, and a collaborative mindset.
  • Strong client relationship management and business development skills.
  • Strategic thinking and robust business acumen.
  • Ability to delegate effectively and guide team members.
  • Experience in mentoring and developing team talent.
  • Proven success in business development with measurable revenue growth.
  • Strong negotiation and relationship management skills.
  • Excellent interpersonal, presentation, and writing capabilities.
  • Proven organizational skills and attention to detail.
  • Ability to manage projects both independently and collaboratively to successful completion.
  • Willingness to travel for client meetings and collaborative agency engagements.
Our Cultural Values

Patient Focused: I prioritize the best interests of patients.

Client Satisfaction: I take ownership of every client interaction and its outcomes.

Proactive Approach: I empower myself and others to take immediate action.

Talent Development: I invest in my growth and that of others.

Collaborative Success: I connect passionately with others to achieve results.

Effective Communication: I promote transparent and timely dialogue.

Diversity and Inclusion: I foster an environment of respect and awareness.

Continuous Innovation: I embrace creativity in all my endeavors.

EVERSANA is dedicated to offering competitive compensation and benefits to all employees. Our commitment to Diversity, Equity & Inclusion is fundamental to our success, and we are proud to be an Equal Opportunity Employer.