Creative Content Director

3 days ago


Austin, Texas, United States Life Line Screening Full time
Job Overview

Life Line Screening is seeking a highly creative and experienced professional to lead the development of new and fresh marketing content and drive it to various channels. The ideal candidate will have a strong background in developing engaging content in digital and/or print space, with a focus on direct response and educational marketing creatives for customer acquisition and retention.

Key Responsibilities:
  • Develop high-quality marketing creative assets for social media, digital, email, and print channels.
  • Write compelling healthcare-related marketing messages that resonate with our prospects and customers.
  • Provide creative direction to designers to develop professional and appealing creative assets.
  • Drive the development of digital and print assets, photo images, videos, and customer testimonials for creative use.
  • Create and manage a creative asset library for all levels of the company to utilize.
  • Develop articles and content for website pages, such as health education and testimonial pages.
  • Collaborate with all levels throughout the organization.
Qualifications:
  • Highly creative person with demonstrated success in developing direct response content.
  • Strong experience in developing engaging content in digital and/or print space.
  • Great writer with an eye for design that knows how to connect with the customer.
  • Experience with developing creative assets for Health and Wellness is a plus.
  • Passionate and takes pride in their work to drive opportunities.
  • Bachelor's Degree.

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